# Hybrid Cannoli Traditional Italian pastries are reinvented to become photo-worthy treats. By [Gil Cohen](https://www.trendhunter.com/ghaddi), SVP Client Success | Published Jul 6, 2017 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/hybrid-cannoli ## Key Figures - Trend score: 2.8/10 - Evidence articles: 7 ## What is the Hybrid Cannoli trend? **Hybrid Cannoli:** Known for being the epitome of classic comfort food, it’s little wonder that Italian desserts are being adopted into new formats, combining winning flavors with fun formats. Just like the evolution of the classic French macaron, the traditional Italian cannoli is being integrated with modern foodie fads through unusual pairings and photo-ready toppings; taking an indulgence and turning it into a social media occasion. ## At a Glance - Evidence: 7 featured examples - Articles from: Aug 11, 2016 to Jun 21, 2019 - Published: Jul 6, 2017 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Experience](https://www.trendhunter.com/megatrend/experience), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Themes within the Hybrid Cannoli trend ### Creative fusion of cuisines Combining classic Italian cannoli with other popular desserts or foods presents an opportunity to captivate a wider audience through novel, shareable experiences. ### Ritualized dining experience Restaurants and eateries offering extravagant, multi-faceted desserts and beverages are sure to draw in customers interested in unique and Instagram-worthy experiences. ### On-the-go snacking Convenient, dippable, and shareable snack sizes can make traditional desserts more accessible as a quick and easy indulgence. ## What the Hybrid Cannoli trend means for industry ### For Food and Beverage New, multi-cultural desserts that transform familiar treats into something novel foodies-will-love have growth potential in the food and beverage industry. ### For Hospitality Restaurants and eateries implementing creative new experiences or products, and positioning themselves as purveyors of the unique, and the Instagram-worthy can attract and retain customers. ### For Consumer Packaged Goods New snackable versions of desserts can help innovative manufacturers expand into the snacking market. ## Workshop question What is the most traditional part of your business and how can you tweak it to suit modern consumer preferences? ## Trend signals for Hybrid Cannoli Trend score 2.8 out of 10, from popularity 28%, activity 47%, freshness 8%. - Popularity: 28% - Activity: 47% - Freshness: 8% ## Examples of the Hybrid Cannoli trend 7 featured examples from Aug 11, 2016 to Jun 21, 2019. - [Hybrid Cannoli Cupcakes](https://www.trendhunter.com/trends/italian-pastry): The Cannoli Cupcake At Epcot Serve the Italian Pastry as a Mini Torte (Category: Lifestyle) Implication: Innovative dessert concepts like hybrid cannoli cupcakes can attract customers seeking novel dining experiences. - [Cannoli-Inspired Sundaes](https://www.trendhunter.com/trends/cannoli-be-with-you): Baskin-Robbins Launched a Festive 'Cannoli Be With You' Ice Cream Treat (Category: Lifestyle) Implication: Incorporating cannoli-inspired flavors and toppings into ice cream desserts opens up opportunities for unique product offerings and enhanced customer experiences. - [Unicorn-Themed Pastries](https://www.trendhunter.com/trends/unicorn-cannoli): This Unicorn Cannoli From Gelso & Grand is Topped With Macarons (Category: Lifestyle) Implication: Opportunity for restaurants and bakeries to attract customers by offering unique and visually stunning desserts. - [Cannoli-Bagel Hybrids](https://www.trendhunter.com/trends/cannoli): This Chocolate Chip-Infused Bagel Was Inspired by a Popular Italian Pastry (Category: Lifestyle) Implication: Bakeries can explore creating and incorporating inventive food items, such as the cannoli bagel, to attract customers and drive sales. - [Dippable Cannoli Snacks](https://www.trendhunter.com/trends/cannoli-snack): Artuso Pastry's 'Cannoli Crisps' are Paired with Vanilla-Flavored Cheese (Category: Lifestyle) Implication: Bakeries have the opportunity to create innovative, flat versions of traditional pastries to cater to the demands of busy, on-the-go consumers. - [Cannoli-Inspired Pancakes](https://www.trendhunter.com/trends/cannoli-pancakes): IHOP's Italian Cannoli Pancakes Reinvents Shell-Filled Pastry Treats (Category: Lifestyle) Implication: The pancake trend can disrupt the restaurant industry by offering opportunities for creativity and differentiation in a highly competitive market, and attract new customers to the… - [Cannoli French Toast Dippers](https://www.trendhunter.com/trends/french-toast-dippers): Delish US' French Toast Recipe Advocates Dessert for Breakfast (Category: Lifestyle) Implication: The booming trend of breakfast desserts such as Cannoli French Toast dippers creates opportunities for innovation in manufacturing processes, including developing more efficient e… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)