# Humorous Hygiene A desire for novelty has consumers seeking out eclectic hygiene products. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Oct 21, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/humorous-hygiene ## Key Figures - Trend score: 3.6/10 - Evidence articles: 8 ## What is the Humorous Hygiene trend? **Humorous Hygiene:** Adding an element of humor to everyday hygiene practices, consumers are turning to eccentric health products for amusement. Referencing pop culture themes, innovations like this use unexpected aesthetics to add interest to everyday routine. This reflects a desire for excitement and novelty even with respect to mundane tasks. ## At a Glance - Evidence: 8 featured examples - Articles from: Sep 18, 2013 to Dec 17, 2014 - Published: Oct 21, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Humorous Hygiene trend ### Humorous Hygiene Adding an element of humor to everyday hygiene practices reflects a desire for excitement and novelty even with respect to mundane tasks. ### Novelty Packaging and Designs Fear-inducing packaging and unexpected designs bring a new level of fun and excitement to everyday hygiene items, making them ideal for different occasions. ### Alternative Flavors and Ingredients for Dental Care Introducing unusual flavors such as chocolate and wasabi to toothpaste creates an opportunity for people to explore novel tastes and ingredients in their daily routines. ## What the Humorous Hygiene trend means for industry ### For Personal Hygiene Products Innovations in personal hygiene create opportunities for manufacturers to differentiate themselves in a highly competitive industry with creative designs and flavors. ### For Retail and E-commerce Humorous and novelty hygiene items can be valuable, gift-worthy products sold by retailers and e-commerce businesses, especially during holidays and special occasions. ### For Food and Beverage Industry Alternative ingredients and flavors for dental care products provide an opportunity for the food and beverage industry to explore new possibilities for use in their products. ## Trend signals for Humorous Hygiene Trend score 3.6 out of 10, from popularity 58%, activity 41%, freshness 8%. - Popularity: 58% - Activity: 41% - Freshness: 8% ## Examples of the Humorous Hygiene trend 8 featured examples from Sep 18, 2013 to Dec 17, 2014. - [$100 Luxury Toothpaste Tubes](https://www.trendhunter.com/trends/theodent-300): The Theodent 300 Will Make Your Teeth Sparkle (Category: Luxury) Implication: The luxury consumer goods industry can explore the opportunity to develop high-end toothpaste products, targeting affluent customers seeking unique dental care experiences. - [Spicy Wasabi Toothpastes](https://www.trendhunter.com/trends/flavored-toothpastes): Wasabi-Flavored Toothpaste Will Definitely Wake You Up in the Morning (Category: Unique) Implication: Disruptive innovation opportunity to develop new, bold flavors for toothpaste and expand product offerings beyond traditional mint variations. - [Chocolate-Flavored Toothpaste](https://www.trendhunter.com/trends/mint-chocolate-trek): Mint Chocolate Trek from Crest Encourages Delicious Dental Hygiene (Category: Life-Stages) Implication: The oral hygiene industry has the potential to leverage unique flavors and novelty dental products, like chocolate-flavored toothpaste, to attract and retain more customers. - [Fun Toothbrush Sanitizers](https://www.trendhunter.com/trends/fun-toothbrush-sanitizer): The Zapi Pop Hi-Ya Ensures Adults and Children Stay Clean and Healthy (Category: Lifestyle) Implication: Innovations in hygiene products and technology for daily personal care routines. - [Zombie Blood Shower Gel](https://www.trendhunter.com/trends/zombie-shower-gel): This Zombie Soap From Forbidden Planet is Apocalyptically Awesome (Category: Pop Culture) Implication: The personal care industry could capitalize on the zombie trend by creating a line of zombie-inspired products. - [Pearly White Toothbrush Cups](https://www.trendhunter.com/trends/toothbrush-holder): This Toothbrush Holder by Dylan Kendall Features a Row of Chompers (Category: Life-Stages) Implication: Toothbrush cup manufacturers and home decor companies can innovate by introducing toothbrush holder designs that feature unique shapes and multiple purposes. - [Skeletal Toilet Cleaners](https://www.trendhunter.com/trends/skull-toilet-brush): This Skull Toilet Brush Makes Bathroom Cleansing More Fearsome (Category: Art & Design) Implication: Skeletal toilet cleaners demonstrate the potential for unique and unconventional home decor items that cater to consumers' desire for visually appealing and distinct products. - [Retro Gamer Cleansers](https://www.trendhunter.com/trends/super-nintendo-gamer-soap-cartridges): The Super Nintendo Gamer Soap Cartridges Keep Geeks Clean (Category: Art & Design) Implication: The personal care industry can explore innovative ways to integrate gaming-inspired products, offering consumers a unique and interactive experience. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)