# Holistic Hotel Brands look to satisfy zen-oriented millennial travellers. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Feb 10, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/holistic-hotel ## Key Figures - Trend score: 3.6/10 - Evidence articles: 7 ## What is the Holistic Hotel trend? **Holistic Hotel:** The notion of travel for relaxation is commonplace, but is being pushed a step further with brands that are evolving to offer holistic healing amenities for young, Qi-focused consumers. Meditation, remote locations and yoga are all used as elements in creating an experience that satisfies a consumer shift away from ordinary hotel accommodations to one that's more in-line with their modern, spirit-oriented lifestyle. ## At a Glance - Evidence: 7 featured examples - Articles from: Feb 1, 2013 to Jul 1, 2015 - Published: Feb 10, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Holistic Hotel trend ### Holistic Hotel Amenities Hotels are offering holistic healing amenities for young, Qi-focused consumers to cater to their modern, spirit-oriented lifestyles. ### Nature-Inspired Eco-Friendly Hotels Hotels are incorporating natural elements, such as wood, into their designs for a rustic, eco-friendly vibe that appeals to guests seeking relaxation and a connection to nature. ### Digital Detox Retreats Hotels are offering digital detox retreats for guests who want to disconnect from technology and enjoy a peaceful, tranquil environment. ## What the Holistic Hotel trend means for industry ### For Hospitality Hotels are embracing holistic healing amenities, eco-friendly designs, and digital detox retreats to cater to guests seeking a more immersive and personalized experience. ### For Wellness Holistic healing amenities, nature-inspired designs, and digital detox retreats are part of a larger trend towards wellness-focused travel that emphasizes relaxation, mindfulness, and a connection to nature. ### For Tech The rise of digital detox retreats represents a growing movement of individuals who prioritize time spent disconnected from technology, presenting opportunities for companies to offer alternative forms of entertainment and relaxation. ## Trend signals for Holistic Hotel Trend score 3.6 out of 10, from popularity 50%, activity 50%, freshness 8%. - Popularity: 50% - Activity: 50% - Freshness: 8% ## Examples of the Holistic Hotel trend 7 featured examples from Feb 1, 2013 to Jul 1, 2015. - [Tranquil Eco Spa Hotels](https://www.trendhunter.com/trends/spalike-hotel): The Hotel Endémico is All About Relaxing and Romance (Category: Eco) Implication: The hospitality industry can explore sustainable and eco-friendly practices to appeal to environmentally conscious travelers. - [Silent Meditation Retreats](https://www.trendhunter.com/trends/silent-meditation-retreat): Silent Stay Gives Guests a Beautiful Setting Surrounded by Nature (Category: Lifestyle) Implication: The hospitality industry can offer more transformative experiences by incorporating silent meditation and nature retreats into their offerings. - [Soul-Cleansing Historic Spas](https://www.trendhunter.com/trends/thermal-bath): The Thermal Bath and Spa in Zurich Invites You to Cleanse Your Soul (Category: Art & Design) Implication: Hotels and resorts can leverage historic locations to create immersive spa experiences that attract wellness-focused travelers. - [Unorthodox Yoga Hotel Programs](https://www.trendhunter.com/trends/kimpton-yoga-mat-in-every-room): Kimpton Yoga Mat in Every Room Encourages Fitness and Health (Category: Lifestyle) Implication: Hotels can introduce unique and engaging yoga-based programs to differentiate themselves from competitors and offer guests a valuable wellness experience. - [Health-Encouraging Hotels](https://www.trendhunter.com/trends/stay-well-at-mgm-grand): The Stay Well at MGM Grand Program Boasts Invigorating Technology (Category: World) Implication: Hotels are taking advantage of the wellness travel trend by offering unique amenities and wellness technologies to their guests, providing a personalized and immersive wellness ex… - [Anti-Tech Hotel Rooms](https://www.trendhunter.com/trends/digital-detox-retreat): This Hotel Blocks the Internet from Your Phone for a Digital Detox Retreat (Category: World) Implication: Hotels and resorts can create digital detox retreats or designate tech-free zones to attract individuals seeking a break from technology. - [Decadent Island Getaways](https://www.trendhunter.com/trends/exotic-luxe-hotel): This Exotic Luxe Hotel is the Perfect Haven to Get Away from It All (Category: Art & Design) Implication: Opportunity for disruptive innovation: Integrate cutting-edge technology and personalized services to elevate the guest experience in luxury hotels, delivering personalized, seaml… ## Recent trend clusters - [Calm Monitoring](https://www.trendhunter.com/protrends/calm-monitoring) (Lifestyle) - [Performance Powders](https://www.trendhunter.com/protrends/performance-powders) (Lifestyle) - [Task Beverages](https://www.trendhunter.com/protrends/task-beverages) (Lifestyle) - [Festive Fusions](https://www.trendhunter.com/protrends/festive-fusions) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Commemorative Tennis Sneakers](https://www.trendhunter.com/trends/the-roger-centre-court) - [Rapid Concussion Screening Headsets](https://www.trendhunter.com/trends/infrared-eye-tracking) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)