# WiFi Wear (UPDATE) Hi-tech apparel and accessories allowing wearers to connect online. By [Katherinev123](https://www.trendhunter.com/katherine), Contributing Editor | Published Sep 7, 2012, updated Sep 12, 2012 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/hitech-apparel-and-accessories ## Key Figures - Trend score: 3.5/10 - Evidence articles: 4 ## What is the WiFi Wear (UPDATE) trend? **WiFi Wear (UPDATE):** Wearable technology is ushering in a wave of apparel and accessories that can connect to the Internet, enabling wearers to perform activities like access their social networks, listen to music, answer their phones and more. With the world becoming increasingly dependent on digital applications, fashion that incorporates WiFi connectivity and other hi-tech functions are sure to capture the attention of consumers who demand to be connected at all times. ## At a Glance - Evidence: 4 featured examples - Articles from: Dec 24, 2011 to Aug 12, 2012 - Published: Sep 7, 2012 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the WiFi Wear (UPDATE) trend ### Wearable Technology Fashion that incorporates WiFi connectivity and other hi-tech functions are sure to capture the attention of consumers who demand to be connected at all times. ### Interactive Clothing Technology that allows for bodily gestures and self-expression offers disruptive innovation opportunities in the fashion industry. ### Social Media Integration The integration of social media into everyday items, such as footwear, offers businesses opportunities to tap into the social media-obsessed consumer base. ## What the WiFi Wear (UPDATE) trend means for industry ### For Fashion These trends offer the fashion industry opportunities to combine technology with fashion design to create more interactive and personalized clothing. ### For Technology As technology advances, businesses can continue to create and innovate Wi-Fi enabled and programmable items. ### For Social Media Marketing These trends emphasize social media integration, offering businesses opportunities to further connect with consumers and create a unique brand image. ## Trend signals for WiFi Wear (UPDATE) Trend score 3.5 out of 10, from popularity 49%, activity 48%, freshness 8%. - Popularity: 49% - Activity: 48% - Freshness: 8% ## Examples of the WiFi Wear (UPDATE) trend 4 featured examples from Dec 24, 2011 to Aug 12, 2012. - [Programmable Hi-Tech Tees](https://www.trendhunter.com/trends/tshirtos): TshirtOS Offers Users a Wearable and Interactive Digital Display (Category: Tech) Implication: The fashion industry can further innovate the way clothes are designed and enhance their aesthetic value, with technology at its core, based on TshirtOS's capabilities. - [Online-Inspired Gowns](https://www.trendhunter.com/trends/internet-dresses-by-neko-vi): These Internet Dresses by Neko-Vi are Elegant (Category: Pop Culture) Implication: The fashion industry can benefit from incorporating internet-inspired designs into their collections. - [Tweeting Sports Shoes](https://www.trendhunter.com/trends/adipower-barricade): AdiPower Barricade Offers Instant Social Media Connection During Olympics (Category: Lifestyle) Implication: Sports brands can integrate social media capabilities into athletic wear to create unique experiences for consumers. - [Coat-Controlled Phones](https://www.trendhunter.com/trends/assembly-by-lorea-sinclaire): 'Assembly' by Lorea Sinclaire Uses Bodily Gestures to Interact with Mobiles (Category: Tech) Implication: 'Assembly' highlights the potential of using body gestures for controlling wearable devices, creating opportunities for innovative new products in the wearable tech industry. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)