# Hemp Audio Brands are launching audio accessories made from hemp for the material's durability. By [Grace Mahas](https://www.trendhunter.com/Grace.Mahas), VP of Content & Insights | Published Jun 24, 2020 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/hemp-audio ## Key Figures - Trend score: 2.6/10 - Evidence articles: 4 ## What is the Hemp Audio trend? **Hemp Audio:** Brands in the electronic space are launching headphones and speakers made using hemp, as the material requires very little natural resources to grow and is extremely durable. These products range from eco-friendly high-end headphones to sustainable hemp-made speakers. ## The consumer insight behind the Hemp Audio trend As information emerges about the damaging impact that plastics and technology have on our planet, consumers are looking for products built with sustainable materials to mitigate their environmental impact. Notably, hemp has come to light as a durable and sustainable material and is no longer just a fringe product, but rather, has become a more accessible mainstream building product. Consumers are looking to brands to provide eco-friendly products that make use of low-impact building materials. ## At a Glance - Evidence: 4 featured examples - Articles from: Nov 20, 2019 to Aug 20, 2020 - Published: Jun 24, 2020 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Hemp Audio trend ### Sustainable Materials As information emerges about the damaging impact of materials like plastic and technology on the planet, consumers are looking for products built with sustainable materials, providing an opportunity to develop high quality audio products that make use of natural & eco-friendly materials like hemp. ### Eco-Friendly Audio Technology As consumers become more environmentally conscious, brands are focusing on the creation of eco-friendly audio technology, such as Hempcone Speakers or headphones that are made from natural materials, providing an opportunity to create new and high-quality products with minimal environmental impact. ### Personalized Audio Experience The introduction of headphones with foam base or in-ear noise-isolating earbuds allow for a personalized audio experience, providing an opportunity for businesses to create a range of personalized audio technology for consumers to enjoy. ## What the Hemp Audio trend means for industry ### For Consumer Electronics Innovative and sustainable products in headphone and speaker categories that make use of naturally-derived materials for a more eco-friendly technology. ### For Audio Equipment Creating a range of personalized audio technology for consumers to enjoy that will not only provide superior sound-experience but with eco-friendly materials like hemp. ### For Sustainable Manufacturing Incorporating sustainably manufactured audio accessories with durable and sustainable materials like hemp, pushing technology toward more eco-friendly considerations. ## Workshop question How can your brand rethink the materials its using to be more eco-friendly? ## Trend signals for Hemp Audio Trend score 2.6 out of 10, from popularity 32%, activity 36%, freshness 9%. - Popularity: 32% - Activity: 36% - Freshness: 9% ## Examples of the Hemp Audio trend 4 featured examples from Nov 20, 2019 to Aug 20, 2020. - [Eco-Friendly High-End Headphones](https://www.trendhunter.com/trends/hemp-headphones): The Hemp Headphones by Grado Are Made with Hemp and Maple (Category: Eco) Implication: Companies in the audio equipment industry can innovate by incorporating eco-friendly materials and resonating materials into their products. - [Premium Hemp-Based Earphones](https://www.trendhunter.com/trends/earthbudz): Earth-Budz Debuts In-Ear Noise-Isolating Headphones (Category: Tech) Implication: Manufacturers in the electronics industry can explore sustainable materials and customized fit technology to create disruptive products. - [Hemp-Made Sustainable Speakers](https://www.trendhunter.com/trends/tone-tubby): Tone Tubby Offers a Line of Hempcone Speakers for Musicians (Category: Eco) Implication: The audio technology industry can explore the use of hemp fibers and sustainable materials to create durable and eco-friendly speaker products. - [Eco-Friendly Audio Accessories](https://www.trendhunter.com/trends/positive-vibrations-xl-headphones): The House of Marley Positive Vibrations XL Headphones are Hip (Category: Eco) Implication: Audio accessory companies can develop more sustainable and eco-friendly products to appeal to a growing market of environmentally conscious consumers. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) All articles: [Eco](https://www.trendhunter.com/eco)