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# Haptic Card
Credit and debit cards are designed with analog buttons.

By [Mary Van Puymbroeck](https://www.trendhunter.com/Mary.Puymbroeck), Research Advisor at Trend Hunter | Published Nov 22, 2018 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/haptic-card

## Key Figures

- Trend score: 4.5/10
- Evidence articles: 4

## What is the Haptic Card trend?

**Haptic Card:** Banking institutions are giving consumers the ability to interact with dynamic credit and debit cards, differentiated by analog buttons. While the specific functions of these buttons can vary, the increased appearance of this feature suggests that in today's chaotic and contactless world, some still desire the gratification of haptic feedback.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Aug 16, 2017 to Nov 21, 2018
- Published: Nov 22, 2018
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Haptic Card trend

### Analog Button Integration

Incorporating analog buttons on credit and debit cards for enhanced interaction with customers.

### Real-time Budgeting Cards

Development of physical cards for monitoring and managing financial resources in real time.

### Dynamic Wallet Cards

Development of compact and high-tech solution to consolidate multiple debit, credit, and loyalty cards.

## What the Haptic Card trend means for industry

### For FinTech

Companies within the FinTech industry can take advantage of analog button integration to offer customized solutions for managing finances.

### For Payment Processing

Payment processing companies can develop innovative solutions for real-time budgeting cards and dynamic wallet cards for a more secure and streamlined payment process

### For Banking

Banks can use real-time budgeting cards and dynamic wallet cards as a competitive offering and button-integrated bank cards to enhance customer interaction and provide flexible payment options.

## Workshop question

What analog process could your brand re-introduce to differentiate it's offering?

## Trend signals for Haptic Card

Trend score 4.5 out of 10, from popularity 75%, activity 52%, freshness 8%.

- Popularity: 75%
- Activity: 52%
- Freshness: 8%

## Examples of the Haptic Card trend

4 featured examples from Aug 16, 2017 to Nov 21, 2018.

- [Dynamic Wallet Cards](https://www.trendhunter.com/trends/wallet-card): The Dynamics Card Combines All Your Plastic Money in One High-Tech Package (Category: Tech)
  Implication: The credit card industry may need to evolve and integrate with new technologies in order to keep pace with the trend of high-tech consolidated cards.
- [Computerized Payment Cards](https://www.trendhunter.com/trends/da-vinci-choice): 'Da Vinci Choice' is a Card with a Built-In Keyboard and Screen (Category: Unique)
  Implication: The innovative features of Da Vinci Choice have the potential to disrupt the banking industry by offering enhanced payment solutions.
- [Button-Integrated Bank Cards](https://www.trendhunter.com/trends/bank-card-design): IndusInd Bank's Nexxt Bank Card Design Provides Three Payment Options (Category: Tech)
  Implication: The integration of interactive buttons in bank cards presents disruptive innovation opportunities in the banking industry, allowing for more personalized and convenient payment ex…
- [Real-Time Budgeting Cards](https://www.trendhunter.com/trends/feedback-card): The Feedback Card Features a Button for Finance Monitoring (Category: Tech)
  Implication: Financial institutions can partner with Feedback to offer innovative budgeting solutions to their customers.

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All articles: [Art & Design](https://www.trendhunter.com/artdesign)
