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# Handheld Surveillance
Security brands put home monitoring in the hands of consumers.

By [Jordy E](https://www.trendhunter.com/JordyEleni) | Published Sep 28, 2015 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/handheld-surveillance

## Key Figures

- Trend score: 3.7/10
- Evidence articles: 5

## What is the Handheld Surveillance trend?

**Handheld Surveillance:** The marriage of busy lifestyles with connectivity has given way to a new form of home surveillance that allows for digital, handheld monitoring from afar. Across industries, eliminating the need for physical presence is valuable as it cuts down on time. This coincides well with the rise of iOT and the connected home.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Apr 10, 2015 to May 9, 2016
- Published: Sep 28, 2015
- Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Themes within the Handheld Surveillance trend

### Connected Home Surveillance

The rise of iOT and the connected home has led to a new form of home surveillance that allows for digital, handheld monitoring from afar, which presents disruptive innovation opportunities for the mobile security and cloud-connected surveillance industries.

### Streamlined Smart Security

The integration of WiFi and Bluetooth technology, remote access, and keyless entry has resulted in smart security systems, which presents disruptive innovation opportunities for the streamlined smart locks and DIY cellular security systems industries.

### Video Doorbell Apps

The development of video doorbell apps that can be connected to smartphones, allowing users to communicate with anybody at the door, has revolutionized home security systems, which presents disruptive innovation opportunities for the video doorbell apps industry.

## What the Handheld Surveillance trend means for industry

### For Mobile Security and Cloud-Connected Surveillance

The rise of mobile security drones and cloud-connected surveillance cameras presents disruptive innovation opportunities for the mobile security and cloud-connected surveillance industries.

### For Streamlined Smart Locks

The development of streamlined smart locks presents disruptive innovation opportunities for the home security and smart lock industry.

### For DIY Cellular Security Systems

The development of DIY cellular security systems presents disruptive innovation opportunities for the home security and DIY cellular security system industry.

## Workshop question

How is the rise of IoT impacting your brand?

## Trend signals for Handheld Surveillance

Trend score 3.7 out of 10, from popularity 61%, activity 43%, freshness 8%.

- Popularity: 61%
- Activity: 43%
- Freshness: 8%

## Examples of the Handheld Surveillance trend

5 featured examples from Apr 10, 2015 to May 9, 2016.

- [DIY Cellular Security Systems](https://www.trendhunter.com/trends/home-security-monitoring): The Link Interactive Home Security Monitoring System is Easy to Use (Category: Tech)
  Implication: Home security service companies can explore the development of DIY and wireless security systems to cater to customers who prefer to install security systems by themselves without…
- [Cloud-Connected Surveillance Cameras](https://www.trendhunter.com/trends/kodak-camera): This Kodak Camera is Designed To Keep Tabs On Your Home (Category: Tech)
  Implication: As the market for home surveillance cameras continues to grow, camera technology companies have the potential to create innovative solutions and disrupt current market leaders lik…
- [Streamlined Smart Locks](https://www.trendhunter.com/trends/hightech-door-lock): This High-Tech Door Lock Removes the Bulk of Other Smart Deabolts (Category: Art & Design)
  Implication: Opportunity for companies to innovate and produce high-tech and user-friendly smart locks for homes.
- [Mobile Security Drones](https://www.trendhunter.com/trends/security-drone): The Jackie Security Drone Can Be Controlled Via a Mobile App (Category: Tech)
  Implication: The Jackie security drone presents disruptive innovation opportunities for enhancing home security systems through remote monitoring and surveillance.
- [Video Doorbell Apps](https://www.trendhunter.com/trends/video-doorbell): 'Ring' is a Device That Connects to Smartphones to Alert Users of Any Visitors (Category: Art & Design)
  Implication: The home security industry has the opportunity to leverage video doorbell technology to create smarter, more effective devices for protecting homes and property.

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