# Hygiene Entertainment Soaps that make washing hands an enjoyable, fun experience. By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Sep 19, 2008, updated Nov 19, 2009 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/gratifying-lathering-soaps-that-make-washing-hands-an-enjoyable-fun-experie ## Key Figures - Trend score: 4.4/10 - Evidence articles: 6 ## What is the Hygiene Entertainment trend? **Hygiene Entertainment:** Many children exhibit an aversion to hand-washing, a trait that some even carry into adulthood. As people become more aware of the importance of proper hygiene, especially hand washing, creative soap designers are pushing hard to invent new soaps that will make the experience an enjoyable one. ## At a Glance - Evidence: 6 featured examples - Articles from: Mar 13 to Jul 23, 2008 - Published: Sep 19, 2008 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Gamification](https://www.trendhunter.com/megatrend/gamification), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Themes within the Hygiene Entertainment trend ### Hygiene Fun Creative soap designs are creating a range of soaps that are enjoyable and promote good hygiene practices. ### Green Incentives Designs that incentivize eco-friendliness are becoming more popular, as people are rewarded for making more environmentally-friendly choices. ### Geeky Mainstream Geek culture is becoming more mainstream, with products that embrace this culture gaining acceptance. ## What the Hygiene Entertainment trend means for industry ### For Personal Care The personal care industry is being disrupted by new design and incentive trends that promote good hygiene and eco-friendliness. ### For Charity Charities are capitalizing on new creative designs that focus on incentivizing eco-friendliness and philanthropy in unique ways. ### For Gifts & Novelties Gift and novelty products are becoming more popular, due in part to the embrace of geek culture and new incentive designs that promote eco-friendliness. ## Trend signals for Hygiene Entertainment Trend score 4.4 out of 10, from popularity 68%, activity 55%, freshness 8%. - Popularity: 68% - Activity: 55% - Freshness: 8% ## Examples of the Hygiene Entertainment trend 6 featured examples from Mar 13 to Jul 23, 2008. - [Breast Milk Soap](https://www.trendhunter.com/trends/breast-milk-soap): DIY Beauty Products (Category: Unique) Implication: Disruptive innovation opportunity: Developing innovative and sustainable beauty products using natural and unconventional ingredients. - [Soap With Hidden Surprises](https://www.trendhunter.com/trends/soap-gifts): "Soap Gifts" Encourage Waste Reduction (Category: Eco) Implication: Disruptive innovation opportunity: Incorporating gift-included products, motivational designs, and reward-based green initiatives in consumer goods to foster sustainability. - [Geeky Soap](https://www.trendhunter.com/trends/mouse-soap): PC Mouse Soap (Category: Tech) Implication: Consumer goods companies can explore the creation of geek-themed novelty products to tap into the growing market of openly geeky consumers. - [Controversial Bath Bombs for Charity](https://www.trendhunter.com/trends/lush-guantanamo-bay-bath-bomb): Lush Guantanamo Bay 'Bombs' (Category: Lifestyle) Implication: Opportunity for bath bomb manufacturers to collaborate with charities and create bath products that support social causes. - [Fake Candy Soap](https://www.trendhunter.com/trends/mini-gummy-bear-soap-more-gummi-bear-prodcuts): Mini Gummi Bear Bars (Category: Tech) Implication: Companies in the bath and body industry can explore the development of edible-inspired soaps to cater to consumers looking for unconventional and enjoyable bathing experiences. - [Geeky Hygiene Products](https://www.trendhunter.com/trends/icq-toothpaste-gmail-soap): ICQ Toothpaste & Gmail Soap (Category: Tech) Implication: Incorporating geek culture into hygiene products presents opportunity for companies in the hygiene industry to innovate and expand their product line. ## Recent trend clusters - [Calm Monitoring](https://www.trendhunter.com/protrends/calm-monitoring) (Lifestyle) - [Smile Cosmetics](https://www.trendhunter.com/protrends/smile-cosmetics) (Fashion) - [Connected Filtration](https://www.trendhunter.com/protrends/connected-filtration) (Tech) - [Errand Leisure](https://www.trendhunter.com/protrends/errand-leisure) (Business) ## Trending in Life-Stages - [Mini Clog Collectibles](https://www.trendhunter.com/trends/cars-x-crocs-blind-box) - [Thoughtfully Designed Lunchboxes](https://www.trendhunter.com/trends/glacier-lunchbox) - [Larger-Format Brainteaser Games](https://www.trendhunter.com/trends/kanoodle-party) - [Historical Character Collectibles](https://www.trendhunter.com/trends/polly-pocket-x-american-girl) All articles: [Life-Stages](https://www.trendhunter.com/life-stages)