# Glowing Fashion Fashionistas stand out with glowing apparel. By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Nov 12, 2007, updated Aug 9, 2010 | Category: [Unique](https://www.trendhunter.com/pro/category/unique-and-bizarre) Source: Trend Hunter, https://www.trendhunter.com/protrends/glowing-fashion-fashionistas-stand-out-with-glowing-apparel ## Key Figures - Trend score: 5.6/10 - Evidence articles: 9 ## What is the Glowing Fashion trend? **Glowing Fashion:** Sunglasses with glow-in-the-dark embossing, glowing denim, and glowing hair and body gel have all been experiencing rising popularity among consumers. Not only does glow technology add a sense of fun to fashion products (remember how much you loved it as a kid?), it also answers the need for consumers who like to stand out -- literally. ## At a Glance - Evidence: 9 featured examples - Articles from: Apr 1, 2007 to Aug 19, 2009 - Published: Nov 12, 2007 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Themes within the Glowing Fashion trend ### Glow Technology Glow technology has become popular among fashion products and answer the need for consumers who like to stand out. ### Electronics Integration in Fashion Products It's common for unusual items to have a bit of a technological twist and businesses will continue to integrate electronics in the most unusual items. ### Glow-In-The Dark Technology Glow-in-the-dark technology has developed and diversified to fabrics, gels, shoes, and even lingerie. ## What the Glowing Fashion trend means for industry ### For Fashion Glow technology can be an innovative way to differentiate products and make a fashion statement. ### For Electronics Trend towards technology integration can be seen across different industries, creating disruptive innovation opportunities for businesses. ### For Nightlife and Entertainment Glow-in-the-dark technology is commonly used in nightlife and entertainment venues, making it a potential profitable opportunity for businesses that cater to that scene. ## Trend signals for Glowing Fashion Trend score 5.6 out of 10, from popularity 82%, activity 78%, freshness 8%. - Popularity: 82% - Activity: 78% - Freshness: 8% ## Examples of the Glowing Fashion trend 9 featured examples from Apr 1, 2007 to Aug 19, 2009. - [Glow in the Dark Tattoos](https://www.trendhunter.com/trends/the-coolest-tattos-you-will-ever-see) (Category: Fashion) Implication: Innovating with new ink types and incorporating technology into tattoos to offer customers unique and personalized experiences. - [Light of The Party](https://www.trendhunter.com/trends/soul-fusion-glow-shoes): Soul Fusion Glow Shoes (Category: Fashion) Implication: The fashion industry can explore innovative materials and technologies to create trendy glow shoe designs. - [Self-Glow Hair and Body Gel (Update)](https://www.trendhunter.com/trends/voltage-hair-gel): Voltage iGlow (Category: Fashion) Implication: The beauty products industry can explore the use of self-illuminating and temporary hair color products, like iGlow gel, to cater to consumers seeking innovative and eye-catching… - [Glowing Heels](https://www.trendhunter.com/trends/glowing-heels-led-alina-shoes): LED Alina Shoes (Category: Fashion) Implication: Incorporating LED lights into clothing and accessories can revolutionize the fashion industry by offering innovative and eye-catching designs. - [Glow In The Dark Underwear](https://www.trendhunter.com/trends/glow-in-the-dark-underwear-aussiebum-glo): Glo by AussieBum (Category: Fashion) Implication: The fashion industry can incorporate glow technology in clothing and accessories to add a unique feature to their products. - [Glow-in-the-Dark Denim](https://www.trendhunter.com/trends/diesel-glow-denim): Diesel Launches Line of Radiant Clothes and Accessories (Category: Fashion) Implication: Fashion brands can explore new design possibilities and unique product offerings by incorporating glow-in-the-dark elements into their clothing lines. - [Glow-In-The-Dark Bones](https://www.trendhunter.com/trends/doc-marten-skelly-combat-boot): Doc Marten Releases ‘The Skelly' Combat Boot (Category: Fashion) Implication: Disruptive innovation opportunity: Integrating new materials and technologies into fashion to create novel and attention-grabbing products. - [Glow-in-the-Dark Sneakers](https://www.trendhunter.com/trends/new-balance-mt576s-frat-mita): New Balance MT576S by FRAT and Mita is Great for Athletic Ravers (Category: Fashion) Implication: Opportunity for athletic apparel brands to integrate glow-in-the-dark technology into their product lines. - [GlowFur Apparel](https://www.trendhunter.com/trends/glowfur-apparel-sensational-and-funky): Sensational and Funky (Category: Fashion) Implication: Fashion stores and online retailers that offer faux-fur fashion items can tap into the growing demand for animal-friendly clothing choices. ## Recent trend clusters - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Autumn Teasers](https://www.trendhunter.com/protrends/autumn-teasers) (Business) - [Ambient Assistance](https://www.trendhunter.com/protrends/ambient-assistance) (Tech) ## Trending in Unique - [K Beauty-Inspired Hydrogel Masks](https://www.trendhunter.com/trends/hydrogel-face-masks1) - [Cup-Integrated Matcha Frothers](https://www.trendhunter.com/trends/matcha-latte-frother) - [Pickle-Flavored Iced Coffees](https://www.trendhunter.com/trends/dill-pickle-iced-coffee) All articles: [Unique](https://www.trendhunter.com/unique)