<!-- canonical: https://www.trendhunter.com/protrends/glamorizing-homemade -->
<!-- robots: noindex -->

# Glamorizing Homemade
Extravagant treats add an exclusive flair to ordinary baked goods.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Feb 6, 2014, updated Feb 10, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/glamorizing-homemade

## Key Figures

- Trend score: 4.8/10
- Evidence articles: 4

## What is the Glamorizing Homemade trend?

**Glamorizing Homemade:** Technology and media are constantly influencing consumer taste, resulting in people seeking out more exclusive product designs as a way to reflect high-end culture. With consumers looking above and beyond the ordinary, luxurious treats cater to that demand by providing classic goodies with an elegantly enhanced appeal. The lavish transformation of ordinary homemade sweets reflects the consumer need for both familiarity and enrichment.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Aug 9 to Dec 20, 2013
- Published: Feb 6, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Tribalism](https://www.trendhunter.com/megatrend/tribalism)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Glamorizing Homemade trend

### Luxury Homemade Treats

Consumers are seeking exclusive product designs that reflect high-end culture.

### Edible Gold

24K edible gold is being used to decorate desserts with champagne and gold wrappings

### Wealthy DIYers

High-end consumers are looking for ways to make everyday treats more luxurious and elagant.

## What the Glamorizing Homemade trend means for industry

### For Baked Goods

Bakers can incorporate unique flavors and designs into traditional baked goods to create a more luxurious offering.

### For Luxury Hospitality

Hotels and restaurants can offer exclusive desserts and baked goods to cater to high-end clientele.

### For Consumer Goods

Consumer packaged goods companies can create exclusive packaging and designs to cater to the demand for high-end products.

## Trend signals for Glamorizing Homemade

Trend score 4.8 out of 10, from popularity 79%, activity 56%, freshness 8%.

- Popularity: 79%
- Activity: 56%
- Freshness: 8%

## Examples of the Glamorizing Homemade trend

4 featured examples from Aug 9 to Dec 20, 2013.

- [High-Class Hybrid Desserts](https://www.trendhunter.com/trends/macaron-ice-cream-sandwich): The Macaron Ice Cream Sandwich is a Delectable Dessert by Chef Payard (Category: Lifestyle)
  Implication: The food and beverage industry can capitalize on the popularity of hybrid desserts by creating innovative and eye-catching dessert options.
- [Delicious $750 Confections](https://www.trendhunter.com/trends/decadence-dor-cupcake): The Decadence D'Or Cupcake is the World's Most Expensive Mini Cake (Category: Luxury)
  Implication: The luxury hospitality industry can capitalize on the trend of luxury confectionery by offering exclusive desserts and treats to enhance the overall indulgent experience for high…
- [$20,000 Christmas Puddings](https://www.trendhunter.com/trends/christmas-puddings): The Royal Mint's Christmas Puddings Are Loaded with Coins for Luck (Category: Lifestyle)
  Implication: Creating unique and extravagant Christmas puddings can disrupt the traditional food industry by offering high-end and exclusive options for special occasions.
- [Luxe Gold Cupcakes](https://www.trendhunter.com/trends/expensive-cupcakes): The World's Most Expensive Cupcake is Covered in 24 K Gold (Category: Luxury)
  Implication: Innovation opportunity for bakeries to create a premium line of high-end, luxury desserts using exotic and rare ingredients that target exclusive clientele with high disposable in…

## Recent trend clusters

- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)
- [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle)

## Trending in Lifestyle

- [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing)
- [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors)
- [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series)
- [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account)

All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
