# Generation Celebration Boomers look for generation-specific forms of amusement. By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Mar 30, 2015 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/generation-celebration ## Key Figures - Trend score: 3.8/10 - Evidence articles: 4 ## What is the Generation Celebration trend? **Generation Celebration:** Many aging consumers have begun actively searching for forms of entertainment that speak to the boomer experience. Much of the entertainment industry is catering to a younger demographic, leading several boomers to produce generational exhibits, festivals and performances. The rise in boomer-specific entertainment indicates that consumers feel a sense of community when it comes to their generation. ## At a Glance - Evidence: 4 featured examples - Articles from: Mar 24, 2015 to Jan 14, 2016 - Published: Mar 30, 2015 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Experience](https://www.trendhunter.com/megatrend/experience), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness) ## Audience - Gender: 50% men, 50% women - Top markets: North America, Europe, Asia ## Themes within the Generation Celebration trend ### Boomer Nostalgia Travel Boomers want to revisit the past through nostalgia-based travel, so travel companies could provide customized tour packages for this growing demographic. ### Generational Exhibitions Museums and galleries could create exhibitions that showcase the impact of baby boomers in various fields, and feature interactive elements for visitors to share their own memories of the period. ### Boomer Street Style Platforms Fashion brands could create social media platforms or blogs dedicated to profiling fashion trendsetters who are 50 and older, promoting a more age-inclusive fashion industry and tapping into the growing market of older consumers. ## What the Generation Celebration trend means for industry ### For Travel and Tourism Developing boomer-specific travel packages and vacation experiences that cater to nostalgic desires may benefit companies in the travel industry. ### For Art and Culture Creating exhibitions or festivals that highlight the significant impact of baby boomers in diverse fields and appeal to their sense of community can benefit museums and galleries. ### For Fashion and Apparel Promoting inclusive fashion by profiling trends set by older consumers and creating inclusive marketing campaigns may benefit fashion brands in appealing to the large boomer demographic. ## Trend signals for Generation Celebration Trend score 3.8 out of 10, from popularity 53%, activity 53%, freshness 8%. - Popularity: 53% - Activity: 53% - Freshness: 8% ## Examples of the Generation Celebration trend 4 featured examples from Mar 24, 2015 to Jan 14, 2016. - [Boomer Street Style Platforms](https://www.trendhunter.com/trends/boomer-street-style): Photographer Misja Beijers Captures Aging Fashion Icons on Instagram (Category: Life-Stages) Implication: Disruptive innovation opportunity: Introducing personalized shopping experiences and lines targeting the boomer market, catering to their unique fashion preferences. - [Baby Boomer Exhibits](https://www.trendhunter.com/trends/museum-of-news): The Museum of News Celebrates Timothy Greenfield-Sanders’ Latest Series (Category: Pop Culture) Implication: Help museums develop new exhibits and technologies that enhance the visitor experience and create immersive learning environments. - [Nostalgic Music Festivals](https://www.trendhunter.com/trends/australian-music-festival): Cowra's Australian Music Festival Targets a Baby Boomer Audience (Category: Life-Stages) Implication: Opportunity for festivals to create more nostalgic music events that attract baby boomers - [Boomer-Showcasing Exhibits](https://www.trendhunter.com/trends/local-exhibition): The Local Exhibition Features Portraits of Sioux Falls Baby Boomers (Category: World) Implication: Opportunity to showcase different exhibits that capture the life and times of different generations. ## Recent trend clusters - [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Life-Stages - [Retro Graphic Tees](https://www.trendhunter.com/trends/nostalgic-graphic-tees) - [Screen-Free Kids Phones](https://www.trendhunter.com/trends/screen-free-kids-phones) - [Edible Oil-Based Lubes](https://www.trendhunter.com/trends/coco-lube) - [Women's Health-Focused Probiotic Supplements](https://www.trendhunter.com/trends/womens-health-probiotic-capsules) All articles: [Life-Stages](https://www.trendhunter.com/life-stages)