# Gamified Repellent Insect repellents add an interactive component for consumer intrigue. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Feb 23, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/gamified-repellent ## Key Figures - Trend score: 2.9/10 - Evidence articles: 4 ## What is the Gamified Repellent trend? **Gamified Repellent:** While products like insect repellents provide consumers with a straight-forward method of protection, troublesome application often prevents consumers from adopting such products into their lifestyle. Seeking to make the process more enjoyable, brands are adding components of play and interaction to make repellents more gratifying for the consumer. Integrating repellents into arts and crafts and motorcycle accessories, brands are using unexpected activities to bring an element of surprise and delight to the process. The use of such interactive components suggest a growing consumer need for entertainment, even when it comes to one’s health. ## At a Glance - Evidence: 4 featured examples - Articles from: Jul 20, 2015 to Feb 23, 2016 - Published: Feb 23, 2016 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Gamification](https://www.trendhunter.com/megatrend/gamification), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Examples of the Gamified Repellent trend 4 featured examples from Jul 20, 2015 to Feb 23, 2016. - [Insect-Killing Origami Crafts](https://www.trendhunter.com/trends/paper-origami-boat): This Paper Origami Boat is Infused with a Natural Mosquito Killer (Category: Life-Stages) Implication: Integrating insect-repellent features into toys creates a unique selling point and taps into health-conscious parents' demand. - [Mosquito-Repelling Motorcycle Gadgets](https://www.trendhunter.com/trends/exhaust-accessory): This Exhaust Accessory is Designed to Eliminate Deathly Bugs (Category: Autos) Implication: The success of the MotoRepellent shows potential for other automotive companies to create similar mosquito-repelling accessories for vehicles, especially in regions with high rate… - [Disease-Detecting Drones](https://www.trendhunter.com/trends/detecting-emerging-infectious-diseases): Project Premonition is About Detecting Emerging Infectious Diseases (Category: Tech) Implication: Innovative drone technology can be harnessed in the healthcare industry to deliver patient care, conduct disease surveillance, and aid in emergency response. - [Kid-Safe Citronella Stickers](https://www.trendhunter.com/trends/insect-repellent-for-kids): This Insect Repellent for Kids Can Be Used on Outdoor Gear & Textiles (Category: Life-Stages) Implication: Opportunity for the outdoor gear industry to incorporate bug-repelling solutions into their products, such as textiles and tents. **Workshop question:** How can your brand enhance the experience of necessary but inconvenient aspects of life? ## Themes within the Gamified Repellent trend ### Gamification of Health Products Brands are adding play and interaction to health products to appeal to consumers. ### Autonomous Technology for Health Monitoring Technology like drone and gene sequencing is being used for early detection of health issues. ### Innovative Use of Natural Insect Repellents Designers are exploring new and compelling ways to use natural repellents for insects. ## What the Gamified Repellent trend means for industry ### For Health and Wellness Innovative and playful methods attract consumers towards health and wellness products. ### For Technology Autonomous technology is being used for effective prevention and disease control, creating new opportunities in monitoring. ### For Product Design and Development The innovative use of natural insect repellents opens up new possibilities for designers and brands to create unique products. ## Trend signals for Gamified Repellent Trend score 2.9 out of 10, from popularity 46%, activity 32%, freshness 8%. - Popularity: 46% - Activity: 32% - Freshness: 8% ## Recent trend clusters - [Territory Bottlings](https://www.trendhunter.com/protrends/exclusive-spirits-release) (Lifestyle) - [Flavor Franchising](https://www.trendhunter.com/protrends/dessert-menu-rotation) (Lifestyle) - [Access Framing](https://www.trendhunter.com/protrends/exclusive-spirits-releases) (Lifestyle) - [Care Routing](https://www.trendhunter.com/protrends/clinician-linked-wearables) (Lifestyle) ## Trending in Lifestyle - [Fashionable Frozen Yogurts](https://www.trendhunter.com/trends/aritzias-aok-caf) - [Temple-Mounted Health Wearables](https://www.trendhunter.com/trends/temple-mounted-health-wearables) - [Gaming-Integrated Pizza Promotions](https://www.trendhunter.com/trends/gaming-integrated-pizza-promotions) - [Korean-Inspired Convenience Menus](https://www.trendhunter.com/trends/korean-inspired-convenience-menus) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)