# Gamified Affection Enhancing romantic gestures, users turn to interactive techniques. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jan 14, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/gamified-affection ## Key Figures - Trend score: 2.1/10 - Evidence articles: 5 ## What is the Gamified Affection trend? **Gamified Affection:** Adding an interactive element to sentimental experiences, consumers are turning to games as a means to heighten romantic engagements. Adapting marriage proposals into video games and using apps to quantify affection, individuals are using elements of entertainment to heighten romantic gestures with both excitement and intrigue. Highlighting the ways that consumers are willing to let technology have a place in nearly aspects of their lives, this shift signifies a great opportunity for emotion-centric industries. ## At a Glance - Evidence: 5 featured examples - Articles from: May 9, 2013 to Feb 10, 2015 - Published: Jan 14, 2015 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Gamified Affection trend ### Gamified Romantic Engagements As interactive elements are being added to sentimental experiences, consumers are turning to gamification as a means to enhance romantic engagements, thus creating disruptive innovation opportunities for emotion-centric industries. ### Math-based Matchmaking With the use of mathematical concepts, dating apps such as Floret are gamifying matchmaking by guaranteeing matches based on preferences, creating disruptive innovation opportunities in the dating industry. ### Selfie Apps Apps like Selfit, which allow for mixed-reality Valentine selfies that incorporate animation and personalized messages, are becoming a new trend in the creation of personalized experiences for special events and occasions. ## What the Gamified Affection trend means for industry ### For Gaming industry The gaming industry has an opportunity to expand its reach by leveraging gamification to create interactive romantic engagement experiences. ### For Dating industry The dating industry has a chance to create more personalized matchmaking experiences by incorporating math-based concepts like the stable marriage problem and artificial intelligence. ### For Photography industry The photography industry has a chance to enhance its products by integrating mixed-reality selfie apps that allow users to personalize messages and include animations for different occasions. ## Trend signals for Gamified Affection Trend score 2.1 out of 10, from popularity 39%, activity 16%, freshness 8%. - Popularity: 39% - Activity: 16% - Freshness: 8% ## Examples of the Gamified Affection trend 5 featured examples from May 9, 2013 to Feb 10, 2015. - [Romantic Valentine Selfies](https://www.trendhunter.com/trends/valentine-selfie): The Selfit App Allows You to Take a Valentine Selfie for Your Boo (Category: Tech) Implication: Selfie apps like 'Selfit' are creating disruptive innovation opportunities for the AR industry, by incorporating AR technologies to enhance the user experience and create new appl… - [Hand-Twisting Intimacy Apps](https://www.trendhunter.com/trends/fingle-app): The Fingle App Game for iPad is the Perfect First Date Ice-Breaker (Category: Tech) Implication: The gaming industry has an opportunity to innovate by integrating intimate touch experiences into game design. - [Mathematical Dating apps](https://www.trendhunter.com/trends/stable-marriage-problem): Floret Gamifies the Stable Marriage Problem in the Name of Romance (Category: Tech) Implication: Online dating platforms and services can innovate by adopting math-based matchmaking or gamified dating features. - [Video Game Marriage Proposals](https://www.trendhunter.com/trends/angry-birds-unique-proposal-ideas): This Angry Birds Marriage Proposal is Charmingly Nerdy (Category: Tech) Implication: Gamification for non-gaming applications like personalized marriage proposals can be a unique service area for game developers and designers. - [Pixelated Video Game Proposals](https://www.trendhunter.com/trends/short-video-game): Robert Fink Designed a Short Video Game Which Ends With a Proposal (Category: Lifestyle) Implication: The video game development industry can capitalize on the trend of gamer proposals by offering specialized services or templates for creating proposal games that can be personaliz… ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)