# Freelancer Finance Financial products are developed with the specific needs of freelancers in mind. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published Nov 28, 2018 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/freelancer-finance ## Key Figures - Trend score: 2.3/10 - Evidence articles: 4 ## What is the Freelancer Finance trend? **Freelancer Finance:** Catering to an increasingly flexible and freelance-driven workforce, financial institutions and startups alike are creating payment and financial tracking products specifically designed for independent contractors. ## The consumer insight behind the Freelancer Finance trend Freelancers face a number of issues when it comes to not just finding work, but receiving and tracking payment. With the growth of the freelance economy has come a greater push by freelancers for more protections and tools that ensure their work is adequately compensated and appreciated. ## At a Glance - Evidence: 4 featured examples - Articles from: Sep 26, 2017 to Oct 23, 2018 - Published: Nov 28, 2018 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Freelancer Finance trend ### Freelancer Payment Platforms With the growth of the freelance economy, there is an increasing demand for payment platforms that handle freelancer payments and keep all of their projects and payments organized in one spot. ### Freelance Finance Apps Digital nomads and remote workers can benefit from freelance finance apps like Tycoon, which not only allow them to see all their jobs in one list, but also enables them to track their income and payment status and import job data and export income data to their accountant. ### Quick Freelance Payment Plugins Wirize is a new plugin that lets freelancers collect one-time payments quickly and easily without needing to learn any coding or defer to external websites. ## What the Freelancer Finance trend means for industry ### For Financial Services Financial institutions and startups alike are creating payment and financial tracking products specifically designed for independent contractors. ### For Tech The growth of the freelance economy has created a demand for various technological solutions that cater to the unique needs of freelancers. ### For Accounting Freelance finance apps and trackers, such as Tycoon and Incomee, enable freelancers to take control of their finances and track their income more accurately, which can create a demand for related accounting services. ## Workshop question What's a specific market segment your industry has overlooked? What would it look like if your brand were to create a product specifically for that group? ## Trend signals for Freelancer Finance Trend score 2.3 out of 10, from popularity 40%, activity 20%, freshness 8%. - Popularity: 40% - Activity: 20% - Freshness: 8% ## Examples of the Freelancer Finance trend 4 featured examples from Sep 26, 2017 to Oct 23, 2018. - [Freelance Finance Apps](https://www.trendhunter.com/trends/freelance-finance): The Tycoon App Helps Digital Nomads and Remote Workers Track Jobs (Category: Lifestyle) Implication: Disruptive innovation opportunity: Develop innovative finance apps and platforms that cater specifically to the needs of freelancers, providing tools for income tracking, tax mana… - [Freelancer Finance Trackers](https://www.trendhunter.com/trends/incomee): 'Incomee' Seamlessly Keeps Things Organized with Sporadic Jobs (Category: Lifestyle) Implication: Leveraging mobile technology to build income tracking apps for freelancers. - [Quick Freelance Payment Plugins](https://www.trendhunter.com/trends/wirize): 'Wirize' is a Coding-Free Method for Receiving Freelance Payments (Category: Lifestyle) Implication: Creating an industry for freelance payment platforms can help freelancers easily manage their payments and cater to their unique needs. - [Freelancer Payment Platforms](https://www.trendhunter.com/trends/freelancer-payment): 'PayNinja' Saves Time, Money and More with a Streamlined Process (Category: Tech) Implication: There is an opportunity to develop improved management systems for freelancers and businesses that offer more than just payment processing. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)