# Fontastic Design Typography finds a toehold with hipster creatives. By [Marissa Brassfield](https://www.trendhunter.com/Marissa), Ridiculously Efficient CEO | Published Dec 31, 2009, updated Apr 3, 2010 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/fontastic-design-typography-finds-a-toehold-with-hipster-creatives ## Key Figures - Trend score: 4.5/10 - Evidence articles: 12 ## What is the Fontastic Design trend? **Fontastic Design:** The rise of the hipster creative has brought forth a renewed interest in typography and lettering as an art form unto itself. Rather than a means to an end, fonts are now the focus, finding their way into furniture, jewelry, and even tattoos and body modification in new and unusual ways. ## At a Glance - Evidence: 12 featured examples - Articles from: Apr 6 to Dec 31, 2009 - Published: Dec 31, 2009 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Themes within the Fontastic Design trend ### Typography as Art Typography is no longer just a means to an end but is gaining attention as an innovative art form unto itself. ### Recycling Materials for Typography Designers are creating typography lamps, jewelry, and other products from reclaimed and upcycled materials. ### Typography in Unexpected Places Typography is being used in fun and surprising ways, such as furniture, graffiti, and body art. ## What the Fontastic Design trend means for industry ### For Graphic Design New and innovative ways of using typography are changing the industry and providing inspiration for designers. ### For Eco-Friendly Products Recycling and upcycling materials for typography products can demonstrate corporate social responsibility and eco-consciousness. ### For Fashion and Accessories Typography is being incorporated into fashion and accessories, proving that it is not just for graphic design. ## Trend signals for Fontastic Design Trend score 4.5 out of 10, from popularity 57%, activity 70%, freshness 8%. - Popularity: 57% - Activity: 70% - Freshness: 8% ## Examples of the Fontastic Design trend 12 featured examples from Apr 6 to Dec 31, 2009. - [Typographic Jewelry](https://www.trendhunter.com/trends/ebon-heath): Ebon Heath Teams With Mona Ibranhim For Musical Bauble Line (Category: Fashion) Implication: Disruptive innovation opportunity: Explore new ways to incorporate typography and music into accessories, offering unique and personalized designs for customers. - [Architectural Typography](https://www.trendhunter.com/trends/chris-labrooy): Chris Labrooy's Building-Inspired Characters (Category: Art & Design) Implication: Using architecture and furniture designs to create new typefaces for various projects. - [CAPTCHA Body Art](https://www.trendhunter.com/trends/love-letters-by-aliona-michel): 'Love Letters' by Aliona Michel is a Series of Tricky Typographic Tattoos (Category: Art & Design) Implication: Disruptive innovation opportunity: Collaborate with digital artists to create tattoo designs that blend traditional artistry with technological elements. - [Pinched Flesh Alphabets](https://www.trendhunter.com/trends/fleshy-alphabet-art-arjan-bennings-skintastic-photos): Twisted Typography from Arjan Benning (Category: Art & Design) Implication: Developing shocking designs in clothing and accessories to appeal to modern customers. - [Rescuing Typography](https://www.trendhunter.com/trends/rescuing-typography-berlin-museum-of-letters): Berlin Museum Of Letters Celebrates the Alphabet (Category: Art & Design) Implication: Opportunity for innovative companies in the advertising industry to differentiate themselves by utilizing more typographic-based advertising campaigns. - [Typographic Graffiti Books](https://www.trendhunter.com/trends/the-art-of-rebellion-3): Erosie and C100 Present 'The Art of Rebellion #3' (Category: Pop Culture) Implication: Opportunity for artists and designers to explore the intersection between graffiti art, typography, and graphic design. - [Typography Fashion](https://www.trendhunter.com/trends/laser-cut-typography-scarfs): Little Factory Scarfs With Too Much to Say (Category: Art & Design) Implication: Fashion designers can explore the integration of laser-cut technology to create innovative and eye-catching garments and accessories. - [Literal Typography](https://www.trendhunter.com/trends/radio-subwoofer-remote-typography): The Radio Radio, Woof Subwoofer and Remote Remote Rock the Design World (Category: Art & Design) Implication: Consumer electronics companies can explore the use of literal typography and functional wordplay in product design to offer unique and visually compelling gadgets. - [Typography Furniture](https://www.trendhunter.com/trends/question-mark-chair-stefan-heiliger): 'Question Mark' Chair from Stefan Heiliger (Category: Art & Design) Implication: Opportunity for furniture manufacturers to collaborate with designers to create unique and artistic furniture pieces that appeal to modern decor styles. - [Recycled Typography Lamps](https://www.trendhunter.com/trends/recycled-typography-lamps-aleksi-hautamaki): Aleksi Hautamaki Gives Old Signage New Life (Category: Eco) Implication: Home decor companies can disrupt the industry by incorporating more eco-friendly materials and upcycling techniques into their product design. - [Typographic Seating](https://www.trendhunter.com/trends/banco-bold-chair): The Banco Bold Chair by Sanserif Creatius Makes an Eco Statement (Category: Eco) Implication: The furniture industry can integrate sustainable materials such as corrugated cardboard to meet consumer demand for eco-friendly options. - [Flaming Typography](https://www.trendhunter.com/trends/ana-paula-caldas-type-in-flames): Ana Paula Caldas Sets Letters On Fire for Art (Category: Art & Design) Implication: Incorporating flaming typography in digital or print media can revolutionize marketing and branding strategies, effectively capturing the attention and interest of consumers. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Sugar Moderation](https://www.trendhunter.com/protrends/sugar-moderation) (Lifestyle) - [Luxury Electrification](https://www.trendhunter.com/protrends/luxury-electrification) (Autos) - [Effortless Rounds](https://www.trendhunter.com/protrends/golf-training-devices) (Lifestyle) ## Trending in Art & Design - [Featherweight Dining Tables](https://www.trendhunter.com/trends/featherweight-dining-tables) - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Textural Furniture Ranges](https://www.trendhunter.com/trends/fall-designs-blu-dot) All articles: [Art & Design](https://www.trendhunter.com/artdesign)