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# Failproofing
Consumers turn to instructive products to make the most of purchases.

By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published Oct 22, 2013, updated Oct 29, 2013 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/failproofing-consumers

## Key Figures

- Trend score: 4.9/10
- Evidence articles: 4

## What is the Failproofing trend?

**Failproofing:** Ensuring that consumers get the most value out of purchases, products that come integrated with user-friendly instructions and guidelines appeal to a credit-crunched market that can't afford to make mistakes with products they've already purchased. Creating a more secure basis for purchase, this added feature is effective in attracting consumers who may be risk averse.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Aug 5 to Oct 22, 2013
- Published: Oct 22, 2013
- Last updated: Oct 29, 2013
- Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Simplicity](https://www.trendhunter.com/megatrend/simplicity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Examples of the Failproofing trend

4 featured examples from Aug 5 to Oct 22, 2013.

- [Instructional Emergency Kits](https://www.trendhunter.com/trends/first-aid-kit-by-kevin-harald-campean): This First Aid Kit Concept Communicates Clearly with the User (Category: Lifestyle)
  Implication: Opportunity for manufacturers and suppliers of medical supplies to create intelligible emergency kits, including clear packaging and labeled tools.
- [Instructional Cutting Boards](https://www.trendhunter.com/trends/the-make-family-cooking): The Make: Family Cooking System Gives a Step-by-Step Guide on Recipes (Category: Lifestyle)
  Implication: The Make: Family Cooking System highlights the potential for the development of electronic cutting boards and other smart kitchen appliances that guide users through the cooking p…
- [Laser-Framed Photography](https://www.trendhunter.com/trends/framera): The Framera Digital Camera Clearly Outlines the Limits of a Picture (Category: Tech)
  Implication: Introducing new features for digital cameras to appeal to consumers.
- [Intuitive Curling Irons](https://www.trendhunter.com/trends/best-curling-iron): Make Doing Your Hair Easy with Babyliss Perfect Curl (Category: Fashion)
  Implication: The Babyliss Perfect Curl disrupts the beauty and personal care industry by offering a curling iron with innovative features that enhance the user experience.

## Themes within the Failproofing trend

### User-Friendly Products

User-friendly product designs with simple instructions are appealing to a market that wants to make the most of the products they purchase.

### Instructional Designs

Products with instructional designs and step-by-step guides provide greater value and security for consumers, and also attract those who are risk-averse.

### Disruptive Packaging

Packaging innovations that include instructional designs and labels can provide a more straightforward and practical experience for the user.

## What the Failproofing trend means for industry

### For Consumer Electronics

The consumer electronics industry can benefit from designing products with user-friendly instructions and features for a more simplified experience.

### For Home Appliances

The home appliances industry can create value for its customers by developing instructional designs that make it easier for users to learn about the product and its features.

### For Medical Devices

The medical devices industry can benefit from the development of devices with instructional designs that can facilitate the work of rescuers and help a victim have a more straightforward experience in critical medical situations.

## Trend signals for Failproofing

Trend score 4.9 out of 10, from popularity 74%, activity 66%, freshness 8%.

- Popularity: 74%
- Activity: 66%
- Freshness: 8%

## Recent trend clusters

- [Modular Capture](https://www.trendhunter.com/protrends/creator-recording-gear) (Tech)
- [Catalog Refresh](https://www.trendhunter.com/protrends/legacy-game-enhancement) (Tech)
- [Preset Desktops](https://www.trendhunter.com/protrends/entry-level-desktop) (Tech)
- [Fan Editions](https://www.trendhunter.com/protrends/themed-gaming-laptop) (Tech)

## Trending in Tech

- [30-Minute Drone Deliveries](https://www.trendhunter.com/trends/30-minute-drone-deliveries)
- [Budget Tough-Screen Phones](https://www.trendhunter.com/trends/budget-tough-screen-phones)
- [Nonverbal Companion Robots](https://www.trendhunter.com/trends/nonverbal-companion-robots)
- [Cheeky Mobile Billboards](https://www.trendhunter.com/trends/cheeky-mobile-billboards)

All articles: [Tech](https://www.trendhunter.com/tech)
