# Facilitated Mentorship Brands facilitate the mentorship process between people and professionals. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jan 16, 2019 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/facilitated-mentorship ## Key Figures - Trend score: 3.2/10 - Evidence articles: 4 ## What is the Facilitated Mentorship trend? **Facilitated Mentorship:** The process of finding a mentor no longer involves as much networking as it did in years past, as brands are now offering consumers platforms through which they can develop relationships with professionals in the industries they're interested in. ## The consumer insight behind the Facilitated Mentorship trend Today's professional industries are highly competitive, with people seeking employment, or looking to develop in their roles having to compete with others who are highly educated and/or experienced. Networking is one way that young people are looking to overcome professional barriers, and they're increasingly seeking out brands that enable them to network effectively. ## At a Glance - Evidence: 4 featured examples - Articles from: Jul 10, 2017 to Jun 14, 2018 - Published: Jan 16, 2019 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Facilitated Mentorship trend ### Facilitated Mentorship Brands are offering consumers platforms through which they can develop relationships with professionals in the industries they're interested in, creating opportunities for brands to focus on developing effective networking platforms. ### Long-Term Mentorship Platforms 'MentorCruise' platform enables individuals in technology, engineering, business, and design to connect with professionals who will help mentor them in their chosen field, providing opportunities for development and education for those seeking long-term mentorship. ### Personal Mentorship Platforms 'Openmind' offers 1-to-1 Mentorship from experts helping to accelerate anyone's learning curve for just $29 per week, thereby providing personal mentorship to users and creating opportunities for mentoring businesses. ## What the Facilitated Mentorship trend means for industry ### For Professional Development Facilitated mentorship is a major component of professional development, utilizing it offers businesses an opportunity to focus on professional education by supporting and providing career development opportunities for their employees. ### For EdTech Personal and long-term mentorship platforms are essential components of EdTech, offering an opportunity for businesses in the education sector to provide e-learning solutions, on-the-go skills development courses, and self-paced learning. ### For Job Training and Career Services Advertising retraining programs are increasingly important components of job-training and career services, offering opportunities for businesses to develop effective ways of retraining employees and preparing them for the modern job market. ## Workshop question Conceptualize what a mentorship program your brand could facilitate, either for its customers or its employees. ## Trend signals for Facilitated Mentorship Trend score 3.2 out of 10, from popularity 52%, activity 36%, freshness 8%. - Popularity: 52% - Activity: 36% - Freshness: 8% ## Examples of the Facilitated Mentorship trend 4 featured examples from Jul 10, 2017 to Jun 14, 2018. - [Advertising Retraining Programs](https://www.trendhunter.com/trends/poweron-pilot): The 'PowerOn Pilot' Program is Retraining Those on a Work Hiatus (Category: Lifestyle) Implication: Developing innovative approaches to attract and retain talent in the advertising industry. - [Barbie Mentorship Contests](https://www.trendhunter.com/trends/barbie-mentorship-contest): Barbie's 'You Can Be Anything' Campaign Mentors Young Girls (Category: Life-Stages) Implication: Disruptive innovation opportunity: Using mentorship programs to encourage more girls to participate in sports and pursue sports-related careers. - [Long-Term Mentorship Platforms](https://www.trendhunter.com/trends/mentorcruise): 'MentorCruise' Connects Students with Professionals in the Industry (Category: Tech) Implication: E-learning platforms can incorporate long-term mentorship programs to enhance the educational experience and provide additional support for students. - [Personal Mentorship Platforms](https://www.trendhunter.com/trends/openmind): 'Openmind' Offers 1-to-1 Mentorship from Experts (Category: Social Good) Implication: Disruptive innovation opportunity: Revolutionize the edtech industry by integrating personal mentorship features into existing online learning platforms. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)