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# On-the-Go Charge
As mobile dependence grows, devices get a convenient boost outside the home.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jun 22, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/exuberant-charge

## Key Figures

- Trend score: 5.3/10
- Evidence articles: 4

## What is the On-the-Go Charge trend?

**On-the-Go Charge:** The race to charge devices faster and more efficiently is on. Charging is taking the limelight as devices become more ingrained in consumer life. This is fueling the growth of hybrid products that serve multiple functions, including making sure phones, tablets and even phablets are able to stay juiced no matter how long consumers are out and about. These devices are particularly appealing for those regular travelers for both leisure and business.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Oct 12, 2013 to Jun 5, 2014
- Published: Jun 22, 2014
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Themes within the On-the-Go Charge trend

### Hybrid Charging Devices

The demand for devices that serve multiple functions, including charging capabilities is increasing, opening up opportunities for product innovation.

### Eco-Friendly Charging Solutions

Charging devices that use solar panels or generate electricity through walking or other movements offer an eco-friendly alternative to traditional charging methods.

### Integrated Charging Accessories

Consumers are seeking all-in-one solutions with products like wallets and backpacks that also have charging capabilities, highlighting opportunities for integrated charging accessories.

## What the On-the-Go Charge trend means for industry

### For Mobile Accessories

The mobile accessories industry has an opportunity to integrate charging capabilities and provide eco-friendly options.

### For Travel Goods

Products like portable backpack chargers and solar-powered smartphone chargers offer disruptive innovation opportunities for the travel goods industry.

### For Consumer Electronics

Integrating charging capabilities into consumer electronics devices presents an innovation opportunity for the industry, allowing for more functionality and convenience for users.

## Trend signals for On-the-Go Charge

Trend score 5.3 out of 10, from popularity 79%, activity 71%, freshness 8%.

- Popularity: 79%
- Activity: 71%
- Freshness: 8%

## Examples of the On-the-Go Charge trend

4 featured examples from Oct 12, 2013 to Jun 5, 2014.

- [DIY Sneaker Device Chargers](https://www.trendhunter.com/trends/device-charger): Instructables User ASCAS' Device Charger Resides in a Shoe (Category: Tech)
  Implication: Opportunity for technology companies to develop and market DIY device chargers with electricity generating capabilities.
- [Phone-Charging Wallets](https://www.trendhunter.com/trends/everpurse-mini): The Everpurse Miniholds Your Cards and Holds a Charge (Category: Tech)
  Implication: Disruptive innovation opportunity: Integrating innovative technologies into fashion accessories, such as wallets and phone cases, to enhance usability and convenience.
- [Portable Backpack Chargers](https://www.trendhunter.com/trends/goplug-bags): The GoPlug Bags Enable Users to Charge Smartphones and Laptops (Category: Tech)
  Implication: The portable backpack chargers trend presents disruptive innovation opportunities for consumer electronics companies to develop more efficient and versatile charging solutions.
- [Hiking Smartphone Chargers](https://www.trendhunter.com/trends/smartphone-chargers-solar): The Voltaic System Has the Ability to Charge All Your Devices (Category: Tech)
  Implication: Disruptive innovation opportunity: Integrate solar-charging technology directly into mobile devices, reducing the need for external chargers.

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All articles: [Tech](https://www.trendhunter.com/tech)
