# Expressive Gamer Video game enthusiasts adopt blunt gamer decor for outward expression. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jun 24, 2015 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/expressive-gamer ## Key Figures - Trend score: 5.2/10 - Evidence articles: 5 ## What is the Expressive Gamer trend? **Expressive Gamer:** As gamer culture grows in momentum due to consumer involvement both online and in the media, a desire to outwardly display those interests through decor and aesthetics is on the rise. Boldly representing their admiration for classic video games and characters, consumers are trading in contemporary designs for more outlandish alternatives. These examples illustrate a shift toward a more confident and expressive gaming culture. ## At a Glance - Evidence: 5 featured examples - Articles from: Jun 4, 2013 to May 12, 2015 - Published: Jun 24, 2015 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Expressive Gamer trend ### Retro Gaming Aesthetics Gamers are increasingly adopting retro gaming aesthetics in their decor. ### Personalized Gaming Spaces There is a growing trend toward personalizing gaming spaces with immersive decor and furnishings inspired by video games. ### Video Game-Themed Accessories Video game-themed accessories such as scented candles and window blinds are becoming increasingly popular among gamers. ## What the Expressive Gamer trend means for industry ### For Gaming and Entertainment Industry Companies in the gaming and entertainment industry can capitalize on the trend toward retro aesthetics and personalized gaming spaces by developing immersive gaming experiences and customizable decor products. ### For Home Decor Industry The home decor industry can target the growing demand for video game-themed decor and accessories by creating products that cater specifically to gamers with designs inspired by classic video games. ### For Retail Industry Retailers can tap into the trend toward video game-themed accessories by selling merchandise such as scented candles and roller blinds that cater to gamers and video game enthusiasts. ## Workshop question Consider categories that are adjacent to yours, how can your brand be represented in an area that you don't currently dominate? ## Trend signals for Expressive Gamer Trend score 5.2 out of 10, from popularity 79%, activity 70%, freshness 8%. - Popularity: 79% - Activity: 70% - Freshness: 8% ## Examples of the Expressive Gamer trend 5 featured examples from Jun 4, 2013 to May 12, 2015. - [Video Game-Themed Apartments](https://www.trendhunter.com/trends/video-game-themed-apartments): Super Mario-Inspired Decor Explodes onto Every Inch of This Apartment (Category: Art & Design) Implication: Integrating themed lodging options to attract gamers and appeal to pop culture interests. - [Intensive Video Game Interiors](https://www.trendhunter.com/trends/portal-bedroom): The Portal Bedroom Transports You to a Mysterious Dimension (Category: Art & Design) Implication: The intersection of gaming and interior design presents disruptive innovation opportunities for companies in the industry to create immersive gaming-inspired room transformations. - [Video Game-Scented Candles](https://www.trendhunter.com/trends/themed-candles): This Delightful Collection of Themed Candles Will Appeal to Gamers (Category: Tech) Implication: The gaming industry can explore partnerships with candle makers to create branded merchandise that enhances the gaming experience. - [Retro Gaming Blinds](https://www.trendhunter.com/trends/geeky-retro-gaming-roller-blinds): English Blinds Created a Cooler Shading Option for Geeks (Category: Art & Design) Implication: Home decor companies can create retro gaming-themed products to appeal to a niche market. - [8-Bit Gamer Mats](https://www.trendhunter.com/trends/quest-8bit-mats): 'Quest 8-Bit Mats' Can Turn Your Room into a Fantasy Land (Category: Art & Design) Implication: Disruptive innovation opportunity to create physical gaming products that bridge the gap between virtual and real worlds. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)