# Self-Curated Eatery Food and beverage retailers tailor individual needs with self-curated tasks. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Apr 29, 2015 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/experimental-dining ## Key Figures - Trend score: 4.3/10 - Evidence articles: 6 ## What is the Self-Curated Eatery trend? **Self-Curated Eatery:** Redefining how traditional meals and beverages are served, dining establishments are turning to self-curated activities to make eating and dining more customized. Giving patrons more control, retailers are allowing diners to arrange, taste and alter meals and desserts as they see fit, transforming traditional dining establishments into experiences that are cleverly tailored to each individual. ## At a Glance - Evidence: 6 featured examples - Articles from: Mar 18, 2015 to Sep 6, 2016 - Published: Apr 29, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Self-Curated Eatery trend ### Self-Curated Experience Consumers are taking control over their dining experiences through self-curation tools and experiences. ### Democratizing Farm-to-Table Restaurants are beginning to use locally sourced and seasonal ingredients to create affordable, healthy farm-to-table dining experiences. ### Self-Serve Concepts Restaurants are adopting self-serve concepts, giving consumers the control and freedom to select their own dishes and beverages. ## What the Self-Curated Eatery trend means for industry ### For Food and Beverage Retail Industry professionals should focus on bringing new innovations to the food and beverage retail experience, providing consumers with a customizable, self-curation experience. ### For Hospitality There's an opportunity for the hospitality industry to explore self-serve concepts, allowing guests more independent experiences. ### For Interior Design Restaurants are exploring innovative and unique designs to make their dining experiences stand out, creating opportunities for the interior design industry to offer bold and unconventional designs to dining establishments. ## Workshop question Design a fictitious brick and mortar location for your brand, what characteristics would you include to provide a customization aspect for your consumers? ## Trend signals for Self-Curated Eatery Trend score 4.3 out of 10, from popularity 62%, activity 60%, freshness 8%. - Popularity: 62% - Activity: 60% - Freshness: 8% ## Examples of the Self-Curated Eatery trend 6 featured examples from Mar 18, 2015 to Sep 6, 2016. - [Food Factory Eateries](https://www.trendhunter.com/trends/artta): This Korean BBQ Restaurant was Designed by ARTTA Concept Studio (Category: Lifestyle) Implication: The restaurant industry can capitalize on the trend of open-concept dining by creating interactive dining experiences that cater to customer preferences and desires. - [Seasonal Fast Food Eateries](https://www.trendhunter.com/trends/local-and-seasonal-ingredients): This Restaurant Specializes in Local and Seasonal Ingredients (Category: Lifestyle) Implication: Disruptive innovation opportunity: Revolutionizing the restaurant industry by introducing concepts that offer locally sourced and customizable food options for health-conscious co… - [Customizable Coffee Kiosks](https://www.trendhunter.com/trends/mccafe-coffee-kiosk): The New McCafe Coffee Kiosk Allows Customers to Skip the Line (Category: Tech) Implication: The implementation of self-serve kiosks and customizable options presents a disruptive innovation opportunity for companies in the food and beverage industry to enhance customer e… - [Self-Serve Wine Bars](https://www.trendhunter.com/trends/self-serve-bar): Tutoni’s Restaurant Features a Self-Serve Bar and Wine Dispensers (Category: Lifestyle) Implication: Disruptive innovation opportunity: Develop self-serve concepts and technologies that enhance the dining experiences at restaurants, hotels, and bars, revolutionizing the way bever… - [Social Dining Experiments](https://www.trendhunter.com/trends/dinner-lab): Dinner Lab is a Community for Undiscovered Chefs and Adventurous Diners (Category: Lifestyle) Implication: The hospitality industry can leverage collaborative dining experiences like Dinner Lab to attract customers and differentiate themselves from traditional restaurants. - [Nutritious Pizza Restaurants](https://www.trendhunter.com/trends/build-pizza): This Restaurant Allows Customers to Build Pizzas on Their Own (Category: Lifestyle) Implication: Other fast food restaurants can implement personalized, healthy options to attract health-conscious customers. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)