# Experiential Pay Enhancing user experiences, interactive payments add allure to everyday routine. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published May 12, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/experiential-pay ## Key Figures - Trend score: 4.2/10 - Evidence articles: 7 ## What is the Experiential Pay trend? **Experiential Pay:** As competition among retailers advances, interior aesthetics and product design just isn’t enough to gain consumer recognition, prompting a turn towards more engaging in-store experiences. Providing excitement without sacrificing productivity, retailers are turning to interactive payment options that encourage greater user involvement, enhancing routine credit transactions with heightened, individual touches. This illustrates a move towards more intimate, yet efficient methods of consumer interaction. ## At a Glance - Evidence: 7 featured examples - Articles from: Jul 24, 2013 to Nov 15, 2017 - Published: May 12, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Experiential Pay trend ### Experiential Payments As retailers compete, more engaging in-store experiences can enhance routine credit transactions with unique, individual touches. ### Biometric Authentication Facial recognition software can be used to pay without the use of cash, credit cards, or even smartphone apps, providing an innovative, secure payment method. ### AR Shopping The use of smart glasses and photorealistic overlays create an augmented reality shopping experience, providing shoppers with digital renderings of products and secure, streamlined transactions. ## What the Experiential Pay trend means for industry ### For Retail Retailers can enhance the shopping experience with experiential payments and AR shopping, increasing consumer engagement. ### For Banking and Payment Systems Innovations such as biometric authentication and computerized payment cards offer consumers secure ways to make transactions with their financial accounts. ### For Mobile Technology Peer-to-peer payments through a smartphone keyboard extension offer millennial consumers a more efficient and socially integrated means of dealing with personal finances. ## Trend signals for Experiential Pay Trend score 4.2 out of 10, from popularity 75%, activity 42%, freshness 8%. - Popularity: 75% - Activity: 42% - Freshness: 8% ## Examples of the Experiential Pay trend 7 featured examples from Jul 24, 2013 to Nov 15, 2017. - [Computerized Payment Cards](https://www.trendhunter.com/trends/da-vinci-choice): 'Da Vinci Choice' is a Card with a Built-In Keyboard and Screen (Category: Unique) Implication: The innovative features of Da Vinci Choice have the potential to disrupt the banking industry by offering enhanced payment solutions. - [Fare Payment Rings](https://www.trendhunter.com/trends/payring): The Moscow Metro is Introducing the PayRing as an Alternate Payment Method (Category: World) Implication: The transit industry can leverage innovative fare payment options to meet the growing demand for more efficient and convenient services. - [Mobile Peer-to-Peer Payments](https://www.trendhunter.com/trends/paykey): Paykey Lets You Transfer Money Through Your Phone's Keyboard (Category: Tech) Implication: Paykey's keyboard extension disrupts traditional banking by offering a seamless social banking platform for peer-to-peer payments. - [Smiling Payment Systems](https://www.trendhunter.com/trends/kfc-china-customers): Alipay Uses Smile to Pay to Let KFC China Customers Pay With Smiles (Category: Business) Implication: Adoption of smile-based payment systems can provide an innovative and seamless payment experience for retail customers, enhancing convenience and security. - [AR Shopping Experiences](https://www.trendhunter.com/trends/ar-experience): Mastercard's AR Experience Lets Customers Scan Their Eyes to Pay (Category: Business) Implication: Retail industries can integrate AR technology and eye-scanning payment authentication to provide their customers with an unforgettable shopping experience and stay ahead of their… - [Biometric Buying Systems](https://www.trendhunter.com/trends/new-payment-system): This New Payment System Lets You Buy Things with Your Face (Category: Business) Implication: The retail industry can benefit from implementing facial recognition payment systems to improve checkout processes and enhance customer experience. - [Binge-Encouraging Coffee Apps](https://www.trendhunter.com/trends/cups-app): The CUPS App Helps Get Coffee Drinkers a Coffee Discount at Cafes (Category: Tech) Implication: The CUPS app is specifically designed for coffee drinkers and cafes, providing a disruptive innovation opportunity for the coffee industry. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)