# Experiential Memory Memory-boosting tools come in experiential game formats. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published May 28, 2019 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/experiential-memory ## Key Figures - Trend score: 3.5/10 - Evidence articles: 4 ## What is the Experiential Memory trend? **Experiential Memory:** Brands are aiming to enhance cognitive function and memory by giving consumers tech-driven, experiential platforms through which they're able to practice and improve their memory-based skills. ## The consumer insight behind the Experiential Memory trend For people with medical issues like the early stages dementia, innovative technologies can be key in treating their various symptoms. Technology’s impact on accessibility is vast and still-progressing, and consumers are increasingly seeking out both functional and entertainment-focused ways of bettering themselves. ## At a Glance - Evidence: 4 featured examples - Articles from: Mar 25, 2017 to Nov 12, 2018 - Published: May 28, 2019 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Experiential Memory trend ### Experiential Memory Tools Brands are creating tech-driven experiential platforms to enhance cognitive function and memory, providing both functional and entertainment-focused ways to better oneself. ### Neurotransmitter-Boosting Apps Brain apps like BrainHQ customize mental training tests that increase the neurotransmitter acetylcholine to boost memory and reduce the chances of Alzheimer's disease. ### Biohacking Wearables Innovative wearables like the Humm headband use electrical stimulation to temporarily stimulate the part of the brain responsible for improving memory and learning for Esports players and other memory-intensive applications. ## What the Experiential Memory trend means for industry ### For Technology The impact of technology on accessibility is vast and still-progressing, providing numerous opportunities for innovative memory-boosting tools. ### For Healthcare Neurotransmitter-boosting apps and biohacking wearables have high potential for further medical applications beyond memory improvement. ### For Gaming Esports and gaming have been quick adopters of memory-enhancing technologies, with potential for harnessing memory-boosting tech en masse. ## Workshop question How could your brand prioritize experiential forms of interaction with its product/service? ## Trend signals for Experiential Memory Trend score 3.5 out of 10, from popularity 58%, activity 40%, freshness 8%. - Popularity: 58% - Activity: 40% - Freshness: 8% ## Examples of the Experiential Memory trend 4 featured examples from Mar 25, 2017 to Nov 12, 2018. - [eSports-Enhancing Headbands](https://www.trendhunter.com/trends/humm-headband): The Humm Headband Uses Electrical Signals to Improve Gameplay (Category: Tech) Implication: The Humm headband offers significant disruption opportunities to the gaming industry as it gives players a cognitive edge, potentially changing the way gamers approach competitive… - [Memory-Boosting Card Games](https://www.trendhunter.com/trends/memory-card-game): 'ReMory' is a Memory Card Game That Challenges with Visual Patterns (Category: Life-Stages) Implication: There is an opportunity for companies that focus on cognitive training or cognitive coaching programs to use card games as a tool to help people improve their cognitive skills and… - [Neurotransmitter-Boosting Brain Apps](https://www.trendhunter.com/trends/brain-app): The 'BrainHQ' App Raises Acetylcholine Levels to Aid Memory (Category: Tech) Implication: Developing innovative healthtech solutions specifically aimed at improving brain function and mental health. - [Memory-Boosting Bike Simulators](https://www.trendhunter.com/trends/bikearound): BikeAround Uses Google Street View to Assist People with Dementia (Category: Life-Stages) Implication: BikeAround's innovative technology presents an opportunity for the healthcare industry to develop new treatments and therapies for neurodegenerative diseases such as Alzheimer's. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)