# Everyday Antibacterial Items used by consumers on a daily basis are being made antibacterial. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Oct 13, 2021 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/everyday-antibacterial ## Key Figures - Trend score: 5.4/10 - Evidence articles: 8 ## What is the Everyday Antibacterial trend? **Everyday Antibacterial:** With consumers being overall more germ-conscious in light of the ongoing COVID-19 pandemic, brands are incorporating antibacterial materials and ingredients into products that consumers' use on a daily basis. ## The consumer insight behind the Everyday Antibacterial trend Though the pandemic has become less of a threat for people who are vaccinated, the psychological impact that it had on North Americans has resulted in several changes in people's routines and habits. This is particularly true when it comes to hygiene and cleanliness. ## At a Glance - Evidence: 8 featured examples - Articles from: Oct 20, 2020 to Feb 22, 2022 - Published: Oct 13, 2021 - Patterns: [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Everyday Antibacterial trend ### Antibacterial Materials and Ingredients In response to the COVID-19 pandemic, brands are incorporating antibacterial materials and ingredients into products that consumers use daily ### Sustainable and Non-Toxic Products Companies are creating sustainable and non-toxic products that enhance skin and environmental health ### Innovative Packaging Design Packaging companies are developing biodegradable and antibacterial solutions using natural, food-based materials ## What the Everyday Antibacterial trend means for industry ### For Consumer Electronics Antibacterial screens and covers for smartphones and other digital devices are in demand, presenting opportunities for innovation ### For Fashion and Beauty Sustainable and antibacterial clothing, bedding, and skincare products are growing in popularity ### For Food and Beverage Biodegradable and antibacterial packaging for food and beverage products are gaining traction, providing new options for sustainable packaging design ## Workshop question How is your brand adapting to the long-term impacts that the pandemic has had on its customers? ## Trend signals for Everyday Antibacterial Trend score 5.4 out of 10, from popularity 74%, activity 77%, freshness 10%. - Popularity: 74% - Activity: 77% - Freshness: 10% ## Examples of the Everyday Antibacterial trend 8 featured examples from Oct 20, 2020 to Feb 22, 2022. - [Luxurious Summer Home Products](https://www.trendhunter.com/trends/luxurious-home-products): Sunday Citizen Offers Free Shipping to Canada in Time for Summer (Category: Art & Design) Implication: The home goods industry can benefit from using more sustainable materials for their products and packaging, as the demand for environmentally friendly options continues to grow. - [Silk Anti-Acne Pillowcases](https://www.trendhunter.com/trends/silvi-pillowcase): The Silvi Pillowcase is Antibacterial, All Natural and Science-Backed (Category: Lifestyle) Implication: Opportunities for innovation in the bedding industry, particularly with antibacterial and chemical-free materials. - [Sustainable Antioxidant-Infused Clothes](https://www.trendhunter.com/trends/grffenberg): Gräffenberg Created Comfortable and Skin-Nurturing Clothes (Category: Eco) Implication: Eco-conscious fashion brands can create sustainable clothing infused with healthy ingredients to promote skin health and environmental consciousness. - [Antibacterial Smartphone Screen Protectors](https://www.trendhunter.com/trends/iphone-12-screen-protector): The Ocushield iPhone 12 Screen Protector is Germ-Proof (Category: Tech) Implication: The smartphone accessories industry can capitalize on the trend of antibacterial screen protectors by offering a wider range of products that cater to consumers' growing concern o… - [Advanced Antibacterial Bed Sheets](https://www.trendhunter.com/trends/nordifakt-christianshavn): The Nordifakt 'Christianshavn' Bedding is Made with Polygiene (Category: Eco) Implication: Textile manufacturers can invest in research and development to create new and innovative antibacterial products like bedding. - [Antibacterial Body Perfumes](https://www.trendhunter.com/trends/body-perfume): LA MOIT Enhances Perfume with the Qualities of Sanitizers (Category: Fashion) Implication: The personal care industry can harness the trend of multi-functional personal care products and develop more innovative products that cater to the growing demand of hygiene-consci… - [Self-Cleaning Glass Bottles](https://www.trendhunter.com/trends/self-cleaning-glass): Heinz?Glas & Weilburger Developed an Antibacterial Coating (Category: Lifestyle) Implication: Integrating self-cleaning glass bottles with antibacterial coating in the food and beverage industry could help maintain food safety while reducing environmental waste from single… - [Antibacterial Biodegradable Packaging](https://www.trendhunter.com/trends/plastic-like-packaging): This Plastic-Like Packaging Keeps Food Fresher for Longer (Category: Lifestyle) Implication: The food industry can utilize biodegradable and antibacterial packaging to reduce food waste and extend the shelf life of perishable foods. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)