# Energetic Escape Millennial parents opt for adult-worthy vacations with kid-friendly add-ons. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published May 6, 2016, updated May 9, 2016 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/energetic-escape ## Key Figures - Trend score: 3.3/10 - Evidence articles: 6 ## What is the Energetic Escape trend? **Energetic Escape:** In what can be seen as a response to the play-focused mandates of modern parenting, a decided number of Millennial parents are opting for adult-worthy vacations with kid-friendly add-ons. This progression suggests that even in a time marked by experimentation and freedom in regards to the scheduling of kids' time, many parents are looking to provide their children with clearly outlined activities in order to best encourage development. ## At a Glance - Evidence: 6 featured examples - Articles from: Oct 28, 2015 to Apr 26, 2016 - Published: May 6, 2016 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z, Millennial - Top markets: North America, South America, Europe, Asia ## Themes within the Energetic Escape trend ### Fitness-Focused Family Vacations With millennials placing a premium on wellness, this trend caters to active families looking to incorporate exercise into their family vacations. ### Eco-Adventure Activities for Families This trend caters to families looking for immersive experiences in the great outdoors while being mindful of their impact on the environment. ### Family-Centric Playgrounds and Workshops Indoor playgrounds and workshops like Sprouts Kids cater to millennial parents looking to create memorable experiences for both themselves and their children. ## What the Energetic Escape trend means for industry ### For Family/Adventure Travel Companies like Green Frog Adventures and Backroads offer specialized, active vacation packages for families. ### For Eco-Tourism Companies like Wilderness Waterpark and WeatherPort Yurts offer environmentally conscious experiences for families looking to immerse themselves in nature. ### For Family Entertainment Indoor playgrounds and workshops like Sprouts Kids are part of a growing industry focused on providing unique and engaging experiences for families with young children. ## Workshop question How can your brand continue to appeal to consumers as they age? ## Trend signals for Energetic Escape Trend score 3.3 out of 10, from popularity 45%, activity 45%, freshness 8%. - Popularity: 45% - Activity: 45% - Freshness: 8% ## Examples of the Energetic Escape trend 6 featured examples from Oct 28, 2015 to Apr 26, 2016. - [Comfortable Glamping Yurts](https://www.trendhunter.com/trends/glamping-yurts): WeatherPort Yurts are Perfect for Idyllic Outdoor Adventures (Category: Eco) Implication: Disruptive innovation opportunity: Partner with luxury resorts or campgrounds to offer glamping yurts as upscale accommodations, attracting new clientele and enhancing the overall… - [Eco Obstacle Courses](https://www.trendhunter.com/trends/obstacle-course): Wilderness Waterpark's Northern Lights Sky Ropes Course is Family-Friendly (Category: Lifestyle) Implication: Amusement parks can innovate by offering more obstacle courses that cater to families and all age groups, especially with safety measures in place. - [Familial Adventure Travel Agencies](https://www.trendhunter.com/trends/green-frog-adventures): Green Frog Adventures is Perfect Planning for Active Families (Category: World) Implication: Tourism industry players will provide more family adventure travel packages, giving them an opportunity to stay competitive and meet the growing demand for such services. - [Indoor Playground Workshops](https://www.trendhunter.com/trends/sprouts-kids): Sprouts Kids Hosts Family-Friendly Fitness, Play and Dance Workshops (Category: Life-Stages) Implication: Fitness businesses can offer parent and child fitness classes and other active workouts, encouraging parents to engage in fitness with their children. - [Family Bike Tours](https://www.trendhunter.com/trends/active-families): This Company Offers Exciting Vacation Packages for Active Families (Category: Lifestyle) Implication: Incorporating fitness and customizable, family-centric offerings into travel packages can draw in customers and create a unique, competitive advantage for tourism companies. - [Festive Family Getaways](https://www.trendhunter.com/trends/four-seasons-orlando): The Four Seasons Orlando Will Provide Families Holiday-Themed Experiences (Category: World) Implication: Tap into the hospitality and tourism industry by offering unique holiday-themed experiences and transforming luxury resorts into winter wonderlands. ## Recent trend clusters - [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Life-Stages - [Retro Graphic Tees](https://www.trendhunter.com/trends/nostalgic-graphic-tees) - [Screen-Free Kids Phones](https://www.trendhunter.com/trends/screen-free-kids-phones) - [Edible Oil-Based Lubes](https://www.trendhunter.com/trends/coco-lube) - [Women's Health-Focused Probiotic Supplements](https://www.trendhunter.com/trends/womens-health-probiotic-capsules) All articles: [Life-Stages](https://www.trendhunter.com/life-stages)