# Empowered Chat Female-focused communication apps create a community. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Mar 31, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/empowered-chat ## Key Figures - Trend score: 3.9/10 - Evidence articles: 5 ## What is the Empowered Chat trend? **Empowered Chat:** It's no secret that women enjoy communicating with their peers, and in an age of instant communication, this has spawned many female-specific messaging services. These services show both a strategic positioning of chat products toward women of all ages, and a sense of community that is vital to gender equality. ## At a Glance - Evidence: 5 featured examples - Articles from: Jun 5, 2014 to Mar 30, 2015 - Published: Mar 31, 2015 - Patterns: [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many) ## Audience - Gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Themes within the Empowered Chat trend ### Female-Centric Messaging Apps Apps targeted to women create safe and supportive communities. ### Limited-Exchange Dating Apps New dating apps adopting innovative technology with messages or notifications restricted to limit harassment. ### Group Video Chat Apps Apps that allow multiple individuals to interact together simultaneously and perform various activities. ## What the Empowered Chat trend means for industry ### For Social Networking Expand on current social networking offerings to create community-based chat products that cater to women’s interests. ### For Online Dating Create new dating platforms with female-positive features that prevent harassment and promote respectful behavior. ### For Video Chat Software Develop new video chat apps that feature group and social activities for remote interaction. ## Trend signals for Empowered Chat Trend score 3.9 out of 10, from popularity 67%, activity 43%, freshness 8%. - Popularity: 67% - Activity: 43% - Freshness: 8% ## Examples of the Empowered Chat trend 5 featured examples from Jun 5, 2014 to Mar 30, 2015. - [Group Video Apps](https://www.trendhunter.com/trends/group-video-chat): Rounds is a Group Video Chat App to Connect with 12 Buddies at Once (Category: Tech) Implication: Disruptive innovation opportunity: Develop new technologies and platforms for seamless and immersive group video communication. - [Girly Messaging Apps](https://www.trendhunter.com/trends/chat-messaging-app): Pink Nation by Victoria's Secret Now Also Serves as a Chat Messaging App (Category: Tech) Implication: Integrating chat with shopping experiences can drive customer engagement and increase sales for e-commerce and retail companies. - [Expecting Mother Social Apps](https://www.trendhunter.com/trends/preggie): Preggie Connects Expecting Mothers with Other Pregnant Women Nearby (Category: Life-Stages) Implication: The rise of mobile social networks for expecting mothers opens up opportunities for developers to create specialized apps catering to their unique needs during pregnancy and beyon… - [Female-Friendly Dating Apps](https://www.trendhunter.com/trends/wyldfire): WyldFire is a Dating App Made For Women (Category: Tech) Implication: WyldFire and other female-friendly dating apps have the potential to disrupt the traditional online dating industry by appealing to a niche audience seeking a safer and more inten… - [Female-Empowering Messaging Apps](https://www.trendhunter.com/trends/bumble-app): The Bumble App for Dating Only Lets Women Start Conversations (Category: Tech) Implication: The rise of female-empowering dating apps like Bumble disrupts the traditional dynamics of the online dating industry and opens up new opportunities for innovation. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Self-Cleaning Smart Vacuums](https://www.trendhunter.com/trends/tinecos-pure-one-station-5) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) All articles: [Tech](https://www.trendhunter.com/tech)