# Efficient Shift Work Technology gives millennials freedom to work to their own schedules. By [Joey Haar](https://www.trendhunter.com/joeyisa), Research Writer | Published Oct 31, 2016 | Category: [Business](https://www.trendhunter.com/pro/category/business-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/efficient-shiftwork ## Key Figures - Trend score: 3.2/10 - Evidence articles: 6 ## What is the Efficient Shift Work trend? **Efficient Shift Work:** New applications of technology streamline the organization of shiftwork for both employees and employers, letting millennials work retail and service gigs on their own schedules and giving businesses a bigger pool of prospective employees. This progression reflects the urban Millennial's desire for connected part-time work that allows them to freely experience their cities while still earning a salary. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 30, 2015 to Oct 7, 2016 - Published: Oct 31, 2016 - Patterns: [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Personalization](https://www.trendhunter.com/megatrend/personalization), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Themes within the Efficient Shift Work trend ### On-Demand Workforce Apps and services that cater to the needs of shift workers and the gig economy with real-time scheduling, shift swapping, and messaging. ### Instant Payment Systems Mobile payment systems that provide fast and automated payment for shift workers after each completed shift. ### Targeted Job Hunting Platforms Targeted and niche apps that connect job seekers to employers for part-time and white-collar positions. ## What the Efficient Shift Work trend means for industry ### For Retail and Service Sector Shift work and the gig economy are prominent in this industry, making it ripe for technological innovation. ### For Mobile Payment Systems Companies that specialize in real-time payment systems are necessary for the gig economy and shift work. ### For Technology and Employment Platforms Establishing employer-employee connections and recruiting candidates for shift work jobs is crucial in helping businesses find and manage shift workers. ## Workshop question How can you free consumers to make their own choices with regard to your brand? ## Trend signals for Efficient Shift Work Trend score 3.2 out of 10, from popularity 48%, activity 40%, freshness 8%. - Popularity: 48% - Activity: 40% - Freshness: 8% ## Examples of the Efficient Shift Work trend 6 featured examples from Apr 30, 2015 to Oct 7, 2016. - [Shift Work Apps](https://www.trendhunter.com/trends/gig-app): The Gig App Helps Millennials Secure Part-Time Shift Work Easily (Category: Lifestyle) Implication: The Gig app is redefining the gig economy by creating a digital marketplace for shift-work opportunities and matching workers with employers that best suit their needs. - [Shift Worker Recruitment Apps](https://www.trendhunter.com/trends/shiftpixy): 'ShiftPixy' is an App That Helps Workers Navigate the Gig Economy (Category: Tech) Implication: Shift management apps can optimize the scheduling process for the hospitality industry where flexible shift-work is prevalent. - [Addictive Job-Hunting Apps](https://www.trendhunter.com/trends/switch): The Switch App Lets You Swipe Right For a Job (Category: Tech) Implication: The mobile job-hunting trend presents a disruptive opportunity for the HR industry to innovate their recruitment processes through mobile app development. - [Instant Salary Payment Apps](https://www.trendhunter.com/trends/stripe): Stripe Lets Sharing Economy Workers Deposit Their Wages Immediately (Category: Business) Implication: Creating payment solutions that are more efficient, transparent, and user-friendly. - [Shift Worker Chat Apps](https://www.trendhunter.com/trends/project-sonoma): 'Project Sonoma' Helps Shift Workers Coordinate with Each Other (Category: Tech) Implication: Project Sonoma can disrupt the retail industry by improving scheduling efficiency and fostering better communication among shift workers. - [Shift-Swapping Apps](https://www.trendhunter.com/trends/shyft): The Shyft App Enables Retail Workers to Manage Their Work Schedules (Category: Business) Implication: The retail industry can leverage shift-swapping apps to improve workforce management and increase employee satisfaction. ## Recent trend clusters - [Assisted Conversion](https://www.trendhunter.com/protrends/ai-assisted-checkout) (Business) - [Occasion Commerce](https://www.trendhunter.com/protrends/occasion-commerce) (Business) - [Autonomous Merchandising](https://www.trendhunter.com/protrends/autonomous-merchandising) (Business) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) ## Trending in Business - [Performance-Based Creator Ads](https://www.trendhunter.com/trends/creator-ad-platforms) - [MIami Pop-Culture Shirts](https://www.trendhunter.com/trends/miami-pop-culture-shirts) - [Natural Deodorant Expansions](https://www.trendhunter.com/trends/target-beauty-studios) - [Mini Beauty Stores](https://www.trendhunter.com/trends/little-luxuries-store) All articles: [Business](https://www.trendhunter.com/business)