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# Efficient Consumption
Designers consider alternative forms of energy for the sake of cost.

By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Jan 28, 2016 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/efficient-consumption

## Key Figures

- Trend score: 4.9/10
- Evidence articles: 4

## What is the Efficient Consumption trend?

**Efficient Consumption:** As consumers become more conscious of their consumption, they increasingly consider certification when it comes to purchasing a home. Passively powered or energy-neutral residences are not only more socially responsible; they are also more cost-effective, and it is the reduced expenditure that is driving consumer interest in both clean energy services and eco design. The widespread adoption of new techniques in energy efficiency speak to the rising cost of living and maintenance.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Nov 6, 2015 to Jan 25, 2016
- Published: Jan 28, 2016
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Efficient Consumption trend

### Passive Energy

The rising cost of living and maintenance is pushing consumers towards interest in new techniques in energy efficiency.

### Waste Management Energy

A sustainable solution for dealing with waste is becoming necessary, leading designers to consider waste as a source of energy.

### Self-Sufficient Architecture

The need for energy efficient homes is becoming a necessary aspect pushing designers to create self-sufficient architecture.

## What the Efficient Consumption trend means for industry

### For Renewable Energy Industry

The renewable energy industry is growing and is a place for innovation as consumers demand more efficient and cost-effective energy solutions.

### For Architectural Industry

The architectural industry can innovate by developing designs that are self-sufficient, energy efficient, carbon neutral and fit within sustainable development.

### For Waste Management Industry

The waste management industry can innovate by exploring new ways to turn waste into energy, converting sustainable materials and building sustainable business models.

## Workshop question

What barrier to entry does your consumer face and how can you ease that pressure?

## Trend signals for Efficient Consumption

Trend score 4.9 out of 10, from popularity 65%, activity 73%, freshness 8%.

- Popularity: 65%
- Activity: 73%
- Freshness: 8%

## Examples of the Efficient Consumption trend

4 featured examples from Nov 6, 2015 to Jan 25, 2016.

- [Self-Sufficient Floating Homes](https://www.trendhunter.com/trends/energy-efficient-home): This Energy Efficient Home Design Takes to Water for Living (Category: Eco)
  Implication: The move towards self-sufficient living spaces presents opportunities for homebuilding and construction companies to create sustainable, energy efficient and transportable housing…
- [Energy-Passive Houses](https://www.trendhunter.com/trends/passive-house): The Energy House is the World's First 'Passive House Premium' Building (Category: Eco)
  Implication: The Energy House presents disruptive innovation opportunities in the architecture industry by setting a new standard for eco-friendly and energy-efficient buildings.
- [Waste-Powered Homes](https://www.trendhunter.com/trends/powered-by-fecal-matter): This Family Home is Powered by Fecal Matter and Food Waste (Category: Eco)
  Implication: The renewable energy industry can capitalize on waste-to-energy technologies to diversify their energy production sources.
- [Sustainable Triangular Buildings](https://www.trendhunter.com/trends/sustainable-design-into-practice): This Educational Facility Puts Sustainable Design into Practice (Category: Eco)
  Implication: The construction industry is experiencing a shift towards sustainable design and construction methods.

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All articles: [Eco](https://www.trendhunter.com/eco)
