# Eerie Interior Dark, dim and creepy retail and restaurant establishments. By [Katherinev123](https://www.trendhunter.com/katherine), Contributing Editor | Published Jan 31, 2012, updated Mar 27, 2012 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/eerie-interior ## Key Figures - Trend score: 4.8/10 - Evidence articles: 6 ## What is the Eerie Interior trend? **Eerie Interior:** Society has always had a fascination with the macabre, and while most companies tend to stay away from focusing their branding on death and gore, many are willing to create eerie and creepy atmospheres to intrigue customers. By infusing their interiors with dark, dim and overall creepy elements, businesses can draw in the consumer who is fascinated by the paranormal but who still appreciates an environment that is cozy and warm. ## At a Glance - Evidence: 6 featured examples - Articles from: Oct 31, 2011 to Jan 17, 2012 - Published: Jan 31, 2012 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Eerie Interior trend ### Eerie Interior Creating eerie and creepy atmospheres in retail and restaurant establishments. ### Rugged Aesthetics Using unfinished and raw aesthetics in fashion and retail design. ### Cave-like Interior Designing underground, dimly lit venues that provide a one-of-a-kind dining or shopping experience. ## What the Eerie Interior trend means for industry ### For Hospitality Opportunities to create eerie or one-of-a-kind atmospheres for accommodations and dining establishments. ### For Fashion and Retail Utilizing raw and rugged aesthetics to create unique, textural, and memorable retail designs. ### For Design and Architecture Developing cave-like interiors or unique spaces that add to the overall experience within a venue. ## Trend signals for Eerie Interior Trend score 4.8 out of 10, from popularity 61%, activity 74%, freshness 8%. - Popularity: 61% - Activity: 74% - Freshness: 8% ## Examples of the Eerie Interior trend 6 featured examples from Oct 31, 2011 to Jan 17, 2012. - [Earthy DIY Eateries](https://www.trendhunter.com/trends/viet-hoa-mess): Viet Hoa Mess Offers Patrons an Underground Dining Experience (Category: Art & Design) Implication: Restaurants can take advantage of the DIY dining trend and the underground-earth theme to attract customers. - [Subdued Beauty Parlors](https://www.trendhunter.com/trends/takara-space-design): This Salon by Takara Space Design Features an Eerie Interior (Category: Art & Design) Implication: Incorporating the subdued and calming aesthetic into beauty and wellness spaces to create a unique and relaxing experience for clients, disrupting the traditional salon atmosphere. - [Eerie Basement Boutiques](https://www.trendhunter.com/trends/the-chalk-room): Hostem Adds 'The Chalk Room' to Its Interior Design (Category: Art & Design) Implication: Fashion retailers can create underground sections or dimly lit areas in their stores to feature exclusive and coveted designer pieces for a unique shopping experience. - [Ruggedly Raw Boutiques](https://www.trendhunter.com/trends/hostem-shop): Hostem Shop in London Offers a Simple & Unfinished Look (Category: Art & Design) Implication: Fashion retailers can create a unique shopping experience by using rugged and raw aesthetics in their stores. - [Spine-Chilling Caged Diners](https://www.trendhunter.com/trends/alcatraz-medical-prison-restaurant): The Alcatraz Medical Prison Restaurant is a Spooky Caged Bar (Category: Art & Design) Implication: Providing spooky and immersive dining experiences in unique and unconventional settings, catering to customers who seek new and memorable experiences. - [Creepy Cavernous Lodging](https://www.trendhunter.com/trends/sala-silvermine): The Sala Silvermine is the Deepest Subterranean Hotel in the World (Category: Art & Design) Implication: The hospitality industry can capitalize on the trend of subterranean lodging to create innovative and memorable accommodation options for travelers. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)