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# Edible Gore
A heightened appreciation for gruesome imagery prompts macabre confectionery treats.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Oct 21, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/edible-gore

## Key Figures

- Trend score: 2.3/10
- Evidence articles: 4

## What is the Edible Gore trend?

**Edible Gore:** As a societal fascination with gore rises, so to does a need to showcase appreciation for dark pop culture references. Using food and confectionery treats as a form of expression, consumers are seeking to pay tribute to TV shows and darker holiday seasons in a more creative way, reflecting an openness to shocking aesthetics.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jul 3, 2013 to Oct 16, 2014
- Published: Oct 21, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Edible Gore trend

### Dark Food

The rise of dark pop culture prompting macabre-themed food creations.

### Subversive Edibles

The use of food creations as a form of expression for consumers seeking to pay tribute to TV shows and darker holiday seasons.

### Gory Aesthetics

An openness to shocking aesthetics in society, especially in the context of visually unsettling yet edible food.

## What the Edible Gore trend means for industry

### For Food & Beverage Industry

Opportunity for businesses in the food industry to experiment with unconventional themes and break away from traditional culinary norms.

### For Entertainment Industry

Potential for collaborations between TV studios and food businesses to create immersive and innovative experiences for fans.

### For Event Planning Industry

Potential for event planning businesses to cater to a growing demand for unconventional, macabre-themed parties and events.

## Trend signals for Edible Gore

Trend score 2.3 out of 10, from popularity 25%, activity 35%, freshness 8%.

- Popularity: 25%
- Activity: 35%
- Freshness: 8%

## Examples of the Edible Gore trend

4 featured examples from Jul 3, 2013 to Oct 16, 2014.

- [Hyperrealisitc Serial Killer Cakes](https://www.trendhunter.com/trends/serial-killer-cake): This Dexter Morgan Cake Lets Fans Consume Their Favorite Killer (Category: Lifestyle)
  Implication: The baking and pastry industry can embrace hyperrealistic cake designs to offer unique and personalized creations for special occasions or themed events.
- [Edible Horror Farms](https://www.trendhunter.com/trends/horror-farm): Miss Cakehead is Hosting Her Annual 'Cakeageddon' for Halloween (Category: Lifestyle)
  Implication: Explore new and creative ways to offer immersive experiences for event attendees.
- [Blood Splatter Cookies](https://www.trendhunter.com/trends/blood-splatter-cookies): These Creepy Treats are Best Served at Halloween Parties (Category: Lifestyle)
  Implication: Innovative food products and baking supplies can cater to the demand for unique and visually appealing treats.
- [Bejeweled Candy Skulls](https://www.trendhunter.com/trends/candy-skulls): These Intricate Sugary Skulls are Surprisingly Edible (Category: Lifestyle)
  Implication: Bakeries can capitalize on the trend of edible art by creating beautiful and creative desserts that not only taste good but are visually stunning.

## Recent trend clusters

- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)
- [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle)

## Trending in Lifestyle

- [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing)
- [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors)
- [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series)
- [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account)

All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
