# Ecotistical Toys Teaching the next generation about sustainability one toy at a time. By [Meghan Young](https://www.trendhunter.com/meghan) | Published Oct 7, 2009, updated Nov 19, 2009 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/ecotistical-toys-teaching-the-next-generation-about-sustainability-one-toy ## Key Figures - Trend score: 2.8/10 - Evidence articles: 9 ## What is the Ecotistical Toys trend? **Ecotistical Toys:** With increased focus on environmental issues, people are realizing that, in addition to continuing to make everyday life more sustainable, today's children need to be raised with eco-friendly lifestyle values. Innovations that help convey values tend to be perceived as wise investments. ## At a Glance - Evidence: 9 featured examples - Articles from: Jan 22 to Sep 25, 2009 - Published: Oct 7, 2009 - Last updated: Nov 19, 2009 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z - Top markets: North America, Europe ## Examples of the Ecotistical Toys trend 9 featured examples from Jan 22 to Sep 25, 2009. - [Sustainable Wood Toys](https://www.trendhunter.com/trends/pecanpals-sustainable-wood-toys): Kooky Collectible Pecanpals Made from Rubber Trees (Category: Eco) Implication: The toy industry can innovate by incorporating sustainable wood materials and creating unique and limited edition figures. - [Oversized Eco Rocking Horses](https://www.trendhunter.com/trends/giant-eco-rocking-horses-giggly-giddy-up-for-grown-ups): Giggly Giddy-Up Toys for Grown-Ups (Category: Eco) Implication: Furniture companies can capitalize on the trend of eco-friendliness by using sustainable materials and marketing that aspect to environmentally-conscious consumers. - [Tiny Tree Toys](https://www.trendhunter.com/trends/yo-yos-handcrafted-from-sustainable-harvested-woods): Yo-Yos Handcrafted From Sustainable Harvested Woods (Category: Eco) Implication: Incorporating handcrafted and sustainable designs in traditional toy products, appealing to consumers who prioritize eco-friendly options. - [Wooden Wildlife](https://www.trendhunter.com/trends/enormous-champions-kingdom-animalia): Enormous Champion's Kingdom Animalia Toys Are Eco-Simple (Category: Eco) Implication: The toy manufacturing industry can incorporate non-toxic and recycled materials into their products to appeal to environmentally-conscious consumers. - [Wind-Powered Kids' Toys](https://www.trendhunter.com/trends/wind-powered-smart-toys-eco-friendly-educational-car-using-clean-power-sour): Tamiya 'Loopwing' Car Blends Fun and Eco-Friendliness (Category: Autos) Implication: Toy companies can target eco-conscious parents and educators by developing sustainable and educational toys that promote renewable energy use for future generations. - [Eco-Warrior Toys](https://www.trendhunter.com/trends/eco-warrior-toys): Andrew Duffy & Craig Tyler Turn Something Old into Something New for the Kids (Category: Eco) Implication: Opportunity for disruptive innovation in the toy industry by incorporating eco-friendly materials and manufacturing processes. - [Brit Pop Baby Bikes](https://www.trendhunter.com/trends/kiddimoto-bikes): Kiddimoto Bikes are Stylish Rides for Children (Category: Lifestyle) Implication: The toy industry can embrace balance bikes and create innovative and unique designs to appeal to children and parents. - [Recyclable Toys](https://www.trendhunter.com/trends/trendy-toys): Green Toys to Support Environmentally-Friendly Childhood Fun (Category: Eco) Implication: The toy manufacturing industry has the opportunity to invest in sustainable and environmentally-friendly practices to meet the growing demand for eco-friendly toys. - [Sustainable Toys for Tots](https://www.trendhunter.com/trends/looolo-textiles-food): LoooLo Textiles' Play Food is Beautiful and Biodegradable (Category: Eco) Implication: Integrating biodegradable toys in the toy industry can disrupt the conventional market by offering eco-friendly alternatives. ## Themes within the Ecotistical Toys trend ### Eco-friendly toys As more people are concerned about the environment, eco-friendly toys are becoming more popular as a sustainable alternative to traditional toys, providing a significant disruptive innovation opportunity. ### Handcrafted wooden toys With growing environmental concerns, traditional, handcrafted, sustainable wooden toys are becoming increasingly popular, providing disruptive opportunities in the custom accessories and artisan industries. ### Wind-powered toys With clean energy becoming more important, wind-powered toys provide a way for kids to learn about renewable energy while having fun and provide a disruptive opportunity for the renewable energy sector. ## What the Ecotistical Toys trend means for industry ### For Toy manufacturing The trend towards eco-friendly, handcrafted, and wind-powered toys provides an opportunity for businesses in the toy manufacturing industry to differentiate themselves and meet customer demands. ### For Renewable energy Wind-powered toys provide a unique and fun way to educate kids about renewable energy and may help drive interest in renewable energy technology, providing a disruptive opportunity for businesses in the renewable energy sector. ### For Artisanal products The trend towards handcrafted wooden toys provides a disruptive opportunity for businesses in the custom accessories and artisanal products sectors to create unique, high-quality, sustainable products for environmentally-conscious consumers. ## Trend signals for Ecotistical Toys Trend score 2.8 out of 10, from popularity 37%, activity 40%, freshness 8%. - Popularity: 37% - Activity: 40% - Freshness: 8% ## Recent trend clusters - [Living Barriers](https://www.trendhunter.com/protrends/bio-based-barrier-packaging) (Eco) - [Texture Mimicry](https://www.trendhunter.com/protrends/textural-protein-snacks) (Lifestyle) - [Gut Layering](https://www.trendhunter.com/protrends/digestive-energy-drinks) (Lifestyle) - [Candy Migration](https://www.trendhunter.com/protrends/holiday-sweet-mashups) (Lifestyle) ## Trending in Eco - [Off-Road Electric E-Bikes](https://www.trendhunter.com/trends/off-road-electric-e-bikes) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Roomier Budget Electric Hatchbacks](https://www.trendhunter.com/trends/roomier-budget-electric-hatchbacks) - [Solar Trailer Reefers](https://www.trendhunter.com/trends/solar-trailer-reefers) All articles: [Eco](https://www.trendhunter.com/eco)