# Eco Memorial Consumers turn to earth-friendly enshrining techniques to honor loved ones. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published May 12, 2015 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/eco-memorial ## Key Figures - Trend score: 4.5/10 - Evidence articles: 4 ## What is the Eco Memorial trend? **Eco Memorial:** As eco-conscious consumers contemplate their personal carbon footprint, individuals are considering sustainability-minded memorial tributes to remember loved ones. In memorializing those who have passed in ways that celebrate the cyclical reality of nature, individuals can take comfort in their tribute as a long-term investment in the environment. ## At a Glance - Evidence: 4 featured examples - Articles from: Aug 12, 2013 to May 6, 2015 - Published: May 12, 2015 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Eco Memorial trend ### Eco-Friendly Burials Biodegradable coffins made of natural materials, such as bamboo or banana leaves, allow consumers to opt for a sustainable burial while still upholding tradition. ### Commemorating Cremation Designs Creating tangible objects made from loved one's ashes using eco-friendly materials such as resin, provides an alternative to the conventional urn and creates an interactive method of remembering the deceased. ### Plantable Condolence Cards Sending plantable condolence cards embedded with wildflower seeds is a unique and touching way to send love and well wishes to those in need, while promoting eco-friendliness and reminding loved ones of the cyclical reality of the natural world. ## What the Eco Memorial trend means for industry ### For Funeral Services Funeral service providers can consider offering biodegradable coffins and urns, as well as alternative ways of remembering loved ones to cater to the growing demand for eco-friendly options. ### For Design Designers can create eco-friendly and sustainable solutions that not only uphold tradition, but also provide an interactive and personalized way for consumers to commemorate their loved ones. ### For Greeting Cards Greeting card companies can consider incorporating eco-friendliness in their product lines by offering plantable condolence cards and other sustainable alternatives that celebrate the cyclical reality of nature. ## Workshop question What's an overlooked opportunity in the eco/natural product space? What would it look like if your brand were to take that on? ## Trend signals for Eco Memorial Trend score 4.5 out of 10, from popularity 77%, activity 51%, freshness 8%. - Popularity: 77% - Activity: 51% - Freshness: 8% ## Examples of the Eco Memorial trend 4 featured examples from Aug 12, 2013 to May 6, 2015. - [Eco Arboreal Urns (UPDATE)](https://www.trendhunter.com/trends/bios-urn): The Bios Urn is an Environment-Enhancing Option for Burying Remains (Category: Eco) Implication: Opportunity for funeral service providers to offer eco-friendly burial options. - [Commemorating Cremation Designs](https://www.trendhunter.com/trends/memento): Geraldine Spilker's 'Memento' Remembers the Dead (Category: Art & Design) Implication: The funeral services industry has the opportunity to offer new and innovative ways of remembering the deceased, such as the creation of cremation keepsake objects. - [Eco-Friendly Burials](https://www.trendhunter.com/trends/ecofriendly-coffins): These Eco-Friendly Coffins Let Humans Return to the Earth (Category: Eco) Implication: Funeral service providers can expand their offerings to include eco-friendly options to meet the growing demand for sustainable end-of-life products. - [Plantable Condolence Cards](https://www.trendhunter.com/trends/plantable-condolence-cards): This Sympathy Card Comes Embedded with a Wildflower Seeds (Category: Eco) Implication: The use of plantable cards presents an opportunity for the greeting card industry to introduce innovative and sustainable products that resonate with environmentally-conscious con… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) All articles: [Eco](https://www.trendhunter.com/eco)