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# Do-Good Dolls
Dolls become a foundation for charitable events and auctions.

By [Katherinev123](https://www.trendhunter.com/katherine), Contributing Editor | Published Mar 7, 2012, updated Mar 27, 2012 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages)
Source: Trend Hunter, https://www.trendhunter.com/protrends/do-good-dolls

## Key Figures

- Trend score: 2.7/10
- Evidence articles: 5

## What is the Do-Good Dolls trend?

**Do-Good Dolls:** A variety of items have been created and used for charitable purposes, but one of the items most commonly used are dolls. Whether it's a Barbie doll, a Cabbage Patch Kid or an unknown figure, dolls offer a childlike sweetness -- and offer a simple way to incorporate celebrities into the initiative -- that appeal to consumer sentiment, encouraging them to donate or contribute to a cause.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Sep 10 to Dec 8, 2011
- Published: Mar 7, 2012
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Themes within the Do-Good Dolls trend

### Charity Dolls

Dolls and teddies are being paired with brands and celebrities to launch limited edition collectibles that donate proceeds to charitable causes.

### Celebrity Dolls

Singers and performers are partnering with major brands to launch their dolls which have a wide appeal among collectors and music fans.

### Couture Dolls

Designer dolls recreate famous personalities and celebrities in an attempt to engage fans and attract fashion enthusiasts alike.

## What the Do-Good Dolls trend means for industry

### For Toy Manufacturing

Toy manufacturers can apply innovative concepts for charity and fund-raising to drive sales while also contributing to the welfare of the society.

### For Pharma/Healthcare

Charitable contributions through the sale of designer dolls can help raise funds for projects that provide food, medicine and other health-related services to the needy.

### For Fashion and Apparel

Fashion brands can leverage their expertise in creating collections to design bespoke dolls and teddies with mass appeal to collectors and consumers who want to contribute to the society.

## Trend signals for Do-Good Dolls

Trend score 2.7 out of 10, from popularity 37%, activity 35%, freshness 8%.

- Popularity: 37%
- Activity: 35%
- Freshness: 8%

## Examples of the Do-Good Dolls trend

5 featured examples from Sep 10 to Dec 8, 2011.

- [Adorable Rapper Barbie Dolls](https://www.trendhunter.com/trends/nicki-minaj-barbie): The Nicki Minaj Barbie Doll by Mattel Will Benefit Charity (Category: Life-Stages)
  Implication: Toy manufacturers can create unique, celebrity-inspired dolls that benefit a charity to appeal to collectors and fans alike.
- [Cupcake Couture Popstar Dolls](https://www.trendhunter.com/trends/katy-perry-barbie-doll): The Katy Perry Barbie Doll is a Spitting Image of the Singer (Category: Life-Stages)
  Implication: Toy manufacturers can capitalize on the trend of celebrity-inspired dolls and limited edition products to attract collectors and raise money for charity.
- [Charitable Couture Teddies](https://www.trendhunter.com/trends/bbc-children-in-need): Designers Recreate Pudsey Bear for the BBC Children in Need Charity (Category: Social Good)
  Implication: Fashion and retail companies embarking on CSR projects to create charitable items.
- [Charitable Couture Dolls](https://www.trendhunter.com/trends/lanvin-petite-dolls): Proceeds from Lanvin Petite Dolls Go to HIV-Positive Women in Africa (Category: Social Good)
  Implication: Toy manufacturers have an opportunity to tap into the market of socially conscious consumers and create a positive impact through their products.
- [Rockin' Charity Dolls](https://www.trendhunter.com/trends/steven-tyler-cabbage-patch): Steven Tyler Cabbage Patch Doll for Children's Action Network (Category: Life-Stages)
  Implication: Toy manufacturers can partner with celebrities and charities to create limited-edition dolls or toys that can be sold to raise money for good causes

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