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# Divergent Auto
Three-wheeled vehicles entice Millennial consumers with unique design features.

By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Dec 15, 2015 | Category: [Autos](https://www.trendhunter.com/pro/category/auto-and-motor-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/divergent-auto

## Key Figures

- Trend score: 5.4/10
- Evidence articles: 4

## What is the Divergent Auto trend?

**Divergent Auto:** Being some of the most status-conscious consumers out there, Millennials are immediately drawn to the differentiation of three-wheeled vehicles in comparison to mainstream automotives. This differentiation, combined with fuel efficiency, makes 3-wheeled concepts an increasingly attractive option for the young, urban consumer. This progression speaks to the power of divergence within industries with high product standardization.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Nov 24 to Dec 18, 2015
- Published: Dec 15, 2015
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Divergent Auto trend

### Urban Mobility

Creating small and efficient vehicles that cater to the needs of city-dwelling millennials.

### Eco-Friendly Options

Incorporating sustainability into vehicle design through hybrid or electric engines.

### Innovative Vehicle Designs

Exploring unique aspects of vehicle design to attract consumers looking for something different.

## What the Divergent Auto trend means for industry

### For Automotive Industry

Manufacturing companies can incorporate trend-driven innovations to capture the modern mindset of young consumers.

### For Sustainable Transportation Industry

Developing companies could consider innovative vehicle designs and sustainable technologies to attract eco-conscious customers.

### For 3D Printing Industry

Allowing for rapid prototyping and customized designs, companies in this industry could offer new solutions to address the changing needs of urban consumers.

## Workshop question

If you were to redesign a classic product to make it more Millennial-friendly, which product would you redesign?

## Trend signals for Divergent Auto

Trend score 5.4 out of 10, from popularity 82%, activity 72%, freshness 8%.

- Popularity: 82%
- Activity: 72%
- Freshness: 8%

## Examples of the Divergent Auto trend

4 featured examples from Nov 24 to Dec 18, 2015.

- [Efficient Three-Wheeled Cars](https://www.trendhunter.com/trends/elio-motors-p5): The Elio Motors P5 Offers Great Performance and Fuel Economy (Category: Autos)
  Implication: The automotive industry can explore the production and marketing of electric three-wheeled cars to cater to the growing demand for sustainable transportation solutions.
- [Low-Cost Electric Cars](https://www.trendhunter.com/trends/threewheeler): The 'Soki' Three-Wheeler from VoZo EV is Designed for Millennial Drivers (Category: Autos)
  Implication: The low-cost electric 'Soki' Three-Wheeler from VoZo EV contributes to the ongoing development of the electric vehicle industry.
- [Speedy Urban Motorcycles](https://www.trendhunter.com/trends/peugeot-metropolis): The Peugeot 'Metropolis' Sport Three-Wheel Vehicle is Road-Ready (Category: Autos)
  Implication: Automotive companies can leverage the trend of three-wheel vehicles to develop innovative and eco-friendly transportation solutions for urban areas in response to consumer demand…
- [Individual Three-Wheeled Racers](https://www.trendhunter.com/trends/printed-vehicle): This Student-Designed 3D-Printed Vehicle is a Clever Hybrid (Category: Autos)
  Implication: The NV9 prototype could spur new developments in electric and solar-powered vehicles.

## Recent trend clusters

- [Racing Homage](https://www.trendhunter.com/protrends/racing-homage) (Autos)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in Autos

- [French Retro City Cars](https://www.trendhunter.com/trends/french-retro-city-cars)
- [Factory-Backed Performance Centers](https://www.trendhunter.com/trends/heritage-performance-centers)
- [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes)
- [Electric Luxury Grand Tourers](https://www.trendhunter.com/trends/high-price-ev-sedans)

All articles: [Autos](https://www.trendhunter.com/autos)
