# Disposable Luxury Expensive products designed to be discarded mark an acceptance of excess. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Apr 14, 2014 | Category: [Luxury](https://www.trendhunter.com/pro/category/luxury-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/disposable-luxury ## Key Figures - Trend score: 5.7/10 - Evidence articles: 5 ## What is the Disposable Luxury trend? **Disposable Luxury:** The notion of disposable income has a new meaning as the luxury-obsessed opt for single use products that feature lavish stylings. This statement of ultra-excess pushes against luxury goods as investments and acknowledges the lengths retailers must reach to satiate international luxury product demand. ## At a Glance - Evidence: 5 featured examples - Articles from: Jun 14 to Dec 7, 2013 - Published: Apr 14, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Disposable Luxury trend ### Disposable Luxury Consumers with disposable income are choosing single-use luxury items as a statement of ultra-excess against established luxury products. ### Ultra-Expensive Accessories High-end fashion brands are constantly pushing the boundaries of luxury, producing accessories with opulent materials at exorbitant prices. ### Luxury Celebrations Customers are looking for over-the-top options for special moments like Christmas and are willing to pay significant sums for luxury holiday decorations. ## What the Disposable Luxury trend means for industry ### For Luxury Goods Luxury brands and retailers should consider offering single-use luxury items to appeal to ultra-high net worth customers. ### For Fashion Luxury fashion brands should explore producing ultra-expensive accessories made from opulent materials to further establish their dominance in the luxury market. ### For Holiday Decor Florists and designers can tap into the holiday decoration market by creating high-end wreaths and other luxury decorations with rare blooms and precious stones. ## Trend signals for Disposable Luxury Trend score 5.7 out of 10, from popularity 84%, activity 78%, freshness 8%. - Popularity: 84% - Activity: 78% - Freshness: 8% ## Examples of the Disposable Luxury trend 5 featured examples from Jun 14 to Dec 7, 2013. - [$5 Million Christmas Decorations](https://www.trendhunter.com/trends/christmas-wreath): The World's Most Expensive Christmas Wreath is Strung with Rubies (Category: Luxury) Implication: The luxury goods industry can tap into the demand for high-end Christmas decorations by offering exclusive and exquisite holiday ornament collections. - [Billionaire Bathroom Tissues](https://www.trendhunter.com/trends/22-carat-gold-toilet-paper): 22 Carat Gold Toilet Paper Roll is the Most Expensive Disposable Item (Category: Art & Design) Implication: Disruptive innovation opportunity: Incorporate innovative materials and designs into luxury goods to attract affluent consumers. - [Exuberantly Expensive Luxury Pencils](https://www.trendhunter.com/trends/graf-von-fabercastel): The Graf Von Faber-Castell Pencil is Immensely Pricey (Category: Luxury) Implication: The luxury goods industry can further innovate by exploring new and unique products that use expensive materials such as gold and diamonds. - [Designer Toilet Paper](https://www.trendhunter.com/trends/japanese-designer-toilet-paper): Chic Japanese Toilet Paper Priced at $17 a Roll (Category: Unique) Implication: With the growing demand for luxury goods in the home, manufacturers of home goods can explore toilet paper as a design-led product. - [Rock Star-Worthy Guitar Picks](https://www.trendhunter.com/trends/fancy-guitar-picks): These Fancy Guitar Picks by Timber Tones are for Luxury Guitarists (Category: Luxury) Implication: The musical instruments industry could explore the production of high-end guitar accessories to cater to the demand for luxury options. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Luxury - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) - [Elegant Bookbinding-Inspired Shoulder Bags](https://www.trendhunter.com/trends/boky-bag) - [Mangrove Diver Watches](https://www.trendhunter.com/trends/mangrove-diver-watches) All articles: [Luxury](https://www.trendhunter.com/luxury)