# Digitized Posture Seeking ease of use, consumers turn to digital methods of maintaining alignment. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Jul 16, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/digitized-posture ## Key Figures - Trend score: 4.2/10 - Evidence articles: 6 ## What is the Digitized Posture trend? **Digitized Posture:** As more aspects of healthcare go digital, consumers are seeking guidance with basic goals like posture improvement. The blurred lines between work and everyday life has led to more office dwellers than ever, which is pushing consumers to look for digital methods of improving the health issues associated with a more sedentary lifestyle. ## At a Glance - Evidence: 6 featured examples - Articles from: Jan 9 to Jul 16, 2014 - Published: Jul 16, 2014 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Digitized Posture trend ### Digital Healthcare As more aspects of healthcare go digital, more digital guidance on basic health goals such as posture improvement will be in demand. ### Wearable Posture Correction Wearable technology that helps correct posture will become more in demand as consumers look for discreet and effortless ways to improve posture. ### Intuitive Fitness Tracking Intuitive wearable technology that tracks posture, movement, and other health-related activities such as body temperature and heart rate will continue to grow and flourish in the health and fitness industry. ## What the Digitized Posture trend means for industry ### For Healthcare Industry The healthcare industry will need to continue to adapt and integrate digital health technology in order to meet consumer demand. ### For Fitness Industry The fitness industry will need to focus on wearable technology and comprehensive health tracking to continue to meet the needs of its consumers. ### For Technology Industry The technology industry will need to continue to innovate and provide intuitive and user-friendly wearable technology in order to stay relevant and competitive. ## Trend signals for Digitized Posture Trend score 4.2 out of 10, from popularity 69%, activity 49%, freshness 8%. - Popularity: 69% - Activity: 49% - Freshness: 8% ## Examples of the Digitized Posture trend 6 featured examples from Jan 9 to Jul 16, 2014. - [Posture-Correcting Gadgets](https://www.trendhunter.com/trends/lumo-lift-ces-2014): The Lumo Lift Debuted at CES 2014 (Category: Lifestyle) Implication: Disruptive innovation opportunity: Integrate posture-correcting features into existing fitness trackers to provide a comprehensive health and wellness solution. - [Comprehensive Fitness Accessories](https://www.trendhunter.com/trends/movea-gseries): Movea G-Series Tracked Activity and Examined Posture at CES 2014 (Category: Tech) Implication: The Movea G-Series Fitness Tracker represents a disruptive innovation opportunity for the fitness technology industry, offering advanced tracking capabilities and improved accurac… - [Precise Posture Correctors](https://www.trendhunter.com/trends/posture-correction): The UpRight Posture Correction Device Detects Bends in Your Lower Back (Category: Lifestyle) Implication: Opportunity for HealthTech companies to incorporate posture correction technology into health-related wearables for rehabilitation, physiotherapy, and chiropractic patients. - [Intuitive Fitness Trackers](https://www.trendhunter.com/trends/wearable-fitness-trackers): The LifeTip Wearable Fitness Trackers Help Get You Into Shape (Category: Lifestyle) Implication: The health and wellness industry can leverage multifaceted fitness trackers to provide comprehensive health monitoring solutions to consumers. - [Stationary Health-Monitoring Apps](https://www.trendhunter.com/trends/darma): The Darma App Notes Posture and Heart Rate While Sitting (Category: Tech) Implication: The health and fitness industry could benefit from adding stationary health-monitoring technology into their products. - [Posture-Correcting Cushions](https://www.trendhunter.com/trends/smart-cushion): The Tech-Savvy Smart Cushion by Darma Helps You Sit Upright (Category: Lifestyle) Implication: The furniture industry can leverage posture-correcting cushion technology to create innovative seating options that prioritize the user's spinal health and well-being. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Self-Cleaning Smart Vacuums](https://www.trendhunter.com/trends/tinecos-pure-one-station-5) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) All articles: [Tech](https://www.trendhunter.com/tech)