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# Digitized Keepsakes
Seeking accessibility, consumers turn to apps to keep track of special moments.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jul 29, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/digitized-keepsakes

## Key Figures

- Trend score: 2.0/10
- Evidence articles: 4

## What is the Digitized Keepsakes trend?

**Digitized Keepsakes:** Offering an alternative to photo albums and scrap books, apps are offering more accessible ways to capture special, everyday moments. Going beyond traditional picture-taking, these memory apps keep track of more minuscule, yet equally significant events. Thus, catering to consumers like moms, looking for ways to cherish familial experiences.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Dec 1, 2012 to Sep 16, 2014
- Published: Jul 29, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Digitized Keepsakes trend

### Digitized Memory Apps

Apps that offer more accessible ways to cherish special, everyday moments are disrupting traditional photo albums and scrapbooks.

### Life-Logging Apps

Apps that help people document special moments, inspired by historical events such as the Kennedy shooting, are gaining popularity.

### Memory-Sharing Apps

Apps that allow users to surprise friends with old photographs and relive important moments are becoming more common.

## What the Digitized Keepsakes trend means for industry

### For Photography

Photography companies can incorporate memory apps or offer complementary services to stay competitive.

### For Social Media

Social media companies can incorporate memory and life-logging apps into their platforms to keep users engaged.

### For Mobile Development

Developers can create innovative memory apps that combine elements of life-logging, memory-sharing, and digitized keepsakes.

## Trend signals for Digitized Keepsakes

Trend score 2.0 out of 10, from popularity 38%, activity 16%, freshness 8%.

- Popularity: 38%
- Activity: 16%
- Freshness: 8%

## Examples of the Digitized Keepsakes trend

4 featured examples from Dec 1, 2012 to Sep 16, 2014.

- [Life-Logging Apps](https://www.trendhunter.com/trends/Kennedy-App): The Kennedy App Helps People Document Special Moments (Category: Tech)
  Implication: Opportunity for disruptive innovation in the technology industry to create new life-logging apps and digital tools that enhance personal documentation.
- [Daily Video Compliation Apps](https://www.trendhunter.com/trends/video-editing-app): This Video Editing App Compiles One Second Clips Every Day (Category: Pop Culture)
  Implication: Disruptive innovation opportunity in the video editing industry by offering a unique approach to compiling and organizing video footage.
- [Memory-Sharing Apps](https://www.trendhunter.com/trends/anniversary-app): The Anniversary App Lets You Surprise Your Friends With Old Photographs (Category: Tech)
  Implication: Disruptive innovation opportunity: Integrate memory-sharing features into existing social media platforms to enhance user engagement and foster emotional connections.
- [Nostalgic Time-Travelling Apps](https://www.trendhunter.com/trends/social-media-time-capsule): The Timehop App Makes a Social Media Time Capsule of Yourself (Category: Business)
  Implication: The social media industry can leverage the trend of social media time capsules to enhance user engagement and satisfaction by offering features that allow users to relive their pa…

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