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# Digital Consultation
Home renovation brands are launching contactless consultations for clients.

By [Kalin Ned](https://www.trendhunter.com/knedelch), Research Writer | Published May 14, 2020 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/digital-consultation1

## Key Figures

- Trend score: 3.5/10
- Evidence articles: 4

## What is the Digital Consultation trend?

**Digital Consultation:** Many home renovation experts are moving to digital consultation in order to keep business afloat during the COVID-19 pandemic. Through this approach, brands can build their relationships with clients by giving them advice or get a head-start on a lengthy project by emphasizing the planning stages.

## The consumer insight behind the Digital Consultation trend

Consumers who are instructed to stay at home are looking for ways to update their space and make it more comfortable as they are encouraged to spend more time indoors. Driven by ambition and a desire to keep productive while at home, individuals are tackling both smaller and bigger projects, seeking expert guidance while being mindful of the pandemic.

## At a Glance

- Evidence: 4 featured examples
- Articles from: May 12 to May 14, 2020
- Published: May 14, 2020
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Digital Consultation trend

### Digital Consultation

In response to COVID-19, businesses are turning to digital consultations to provide guidance to individuals seeking to renovate their homes while unable to leave

### Virtual Consultation

Virtual consultations have become an essential tool for designers, contractors, and renovation experts to connect with clients while practising social distancing measures

### DIY Home Improvement

Individuals stuck at home during COVID-19 are finding productive ways to renovate and DIY home improvements, providing opportunity for businesses to provide resources and support for these projects

## What the Digital Consultation trend means for industry

### For Home Renovation

The home renovation industry must adapt to new ways of doing business such as digital consultations and virtual design in order to stay relevant amidst the pandemic

### For Design

Design businesses can seize the opportunity to offer virtual design consultations and expand their reach to clients unable to meet in person due to social distancing measures

### For Home Improvement Retail

Home improvement retail businesses can capitalize on the increased interest in DIY renovations by developing educational resources and DIY kits for individuals undertaking home improvement projects during COVID-19

## Workshop question

How can your brand strengthen its relationship with consumers amid restrictions?

## Trend signals for Digital Consultation

Trend score 3.5 out of 10, from popularity 53%, activity 42%, freshness 9%.

- Popularity: 53%
- Activity: 42%
- Freshness: 9%

## Examples of the Digital Consultation trend

4 featured examples from May 12 to May 14, 2020.

- [Free Home Renovation Resources](https://www.trendhunter.com/trends/home-renovation-resource): FixIt Service Pros' Toolkit Eases DIY Renovations During COVID-19 (Category: Art & Design)
  Implication: Home renovation service providers can leverage virtual assistance and educational resources to support customers in DIY projects during the COVID-19 pandemic.
- [Whole-Home Organization Consultations](https://www.trendhunter.com/trends/organization-consultation): Tailored Living Offers Virtual Consultations During COVID-19 (Category: Art & Design)
  Implication: Tailored Living's virtual consultations disrupt the traditional interior design industry by providing remote collaboration and tailored solutions.
- [E-Design Consultations](https://www.trendhunter.com/trends/zoom-consultations): Meagan Camp is Adjusting to COVID-19 Disruptions with Zoom Consultations (Category: Art & Design)
  Implication: The interior design industry is shifting towards offering virtual design services and remote consultations to meet the changing needs of clients during COVID-19 disruptions.
- [Virtual Home Renovation Consultations](https://www.trendhunter.com/trends/home-renovation-consultation): MAC Renovations Embraces Virtual Technology Amid COVID-19 (Category: Art & Design)
  Implication: Virtual home consultations present opportunities for companies in the home renovation industry to reach more clients and provide a convenient and efficient consultation process.

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All articles: [Art & Design](https://www.trendhunter.com/artdesign)
