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# Designer Dairy
Milk and cheese products get added appeal with conceptual forms.

By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Aug 18, 2015 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/designer-dairy

## Key Figures

- Trend score: 4.8/10
- Evidence articles: 6

## What is the Designer Dairy trend?

**Designer Dairy:** Design-focused dairy packaging are given added consumer appeal with aesthetically pleasing forms that also offer unique beneficial functions. In adding an improved customer experience through design, brands are able to distinguish themselves in a way that will appeal to discerning consumers on an aesthetic and logical basis.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Mar 31, 2015 to Aug 21, 2017
- Published: Aug 18, 2015
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Themes within the Designer Dairy trend

### Design-Focused Dairy Packaging

Dairy brands are using unique forms and design to improve customer experience and appeal to discerning consumers.

### Imperfect Geometry in Food Packaging

Brands are using organic lines and imperfect geometry to establish a natural and unique visual identity for their products.

### Limited Edition Food and Drink Products

Businesses are capitalizing on timely events to offer special, limited edition products to customers.

## What the Designer Dairy trend means for industry

### For Food and Beverage Packaging

The use of unique forms, design, and imperfect geometry in dairy and vegan cheese packaging has created an opportunity for innovation and elevated product packaging.

### For Limited Edition Products

The creation of limited edition food and drink products for timely events creates buzz and excitement for businesses and provides a unique experience for customers.

### For Dairy and Vegan Cheese Manufacturing

Dairy and vegan cheese manufacturers can innovate their packaging designs to create unique and functional packaging solutions that offer improved customer experience and appeal.

## Workshop question

What is the most traditional part of your product, and how can you make it more interesting?

## Trend signals for Designer Dairy

Trend score 4.8 out of 10, from popularity 65%, activity 70%, freshness 8%.

- Popularity: 65%
- Activity: 70%
- Freshness: 8%

## Examples of the Designer Dairy trend

6 featured examples from Mar 31, 2015 to Aug 21, 2017.

- [Pillow-Shaped Milk Packaging](https://www.trendhunter.com/trends/milk-package): This Conceptual Milk Package Presents a Soothing Bedtime Drink (Category: Lifestyle)
  Implication: The food and beverage industry can explore evening-inspired branding for their products.
- [Revolving Butter Packets](https://www.trendhunter.com/trends/butter-packaging): This Butter Packaging Reveals the Product with a Rotating Compartment (Category: Lifestyle)
  Implication: Dairy companies can consider adopting innovative packaging solutions to offer more convenient and enjoyable products to consumers.
- [Sleek Milk Bottle Designs](https://www.trendhunter.com/trends/milk-bottle): This Stylish Milk Packaging for MILKO Brand is Perfectly Modern (Category: Lifestyle)
  Implication: Opportunity for dairy companies to enhance their packaging designs and create a unique brand identity to differentiate themselves in the market.
- [Limited Edition Black Milks](https://www.trendhunter.com/trends/black-milks): The Shatto Milk Company is Offering Milk Inspired by the Solar Eclipse (Category: Lifestyle)
  Implication: The dairy industry can capitalize on the trend of limited edition foods by developing unique flavors and packaging options to attract consumers and increase sales.
- [Elevated Cheese Branding](https://www.trendhunter.com/trends/vegan-cheese-packaging): THELIVINGFOOD's Vegan Cheese Packaging Features Imperfect Geometry (Category: Lifestyle)
  Implication: The use of sophisticated color palettes and elegant typography in food packaging can differentiate brands and attract consumers.
- [Maturing Dairy Packaging](https://www.trendhunter.com/trends/ripening-cheese): A Special Carton for Ripening Cheese Enhances the Flavor Prior to Sale (Category: Lifestyle)
  Implication: Opportunities for companies to create specialized packaging solutions for specific food products, enhancing their quality and flavor.

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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
