# De-Genderizing Geeky Nerdy accessories illustrates a move toward gaining mass market recognition. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jan 23, 2014, updated Feb 3, 2014 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/degenderizing-geeky ## Key Figures - Trend score: 5.4/10 - Evidence articles: 10 ## What is the De-Genderizing Geeky trend? **De-Genderizing Geeky:** With consumers becoming more confident in expressing their views, preferences for products beyond those tailored to a specific gender are emerging, opening up the door for more androgynous designs. By infusing stereotypical male references into female-catered products, brands aim to expand traditionally gendered products to a wider market audience. This illustrates a growing need to develop product recognition beyond its intended consumer demographic. ## At a Glance - Evidence: 10 featured examples - Articles from: Nov 1, 2011 to Aug 27, 2013 - Published: Jan 23, 2014 - Last updated: Feb 3, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Examples of the De-Genderizing Geeky trend 10 featured examples from Nov 1, 2011 to Aug 27, 2013. - [DIY Scrap Electronic Bracelets](https://www.trendhunter.com/trends/diy-electronic-bracelet): This Neat DIY Electronic Bracelet is Great for Gadget Loving Girls (Category: Eco) Implication: The electronics recycling industry can take advantage of the upcycling electronics trend by offering specialized services to repurpose old electronic components into wearable tech. - [Cartoon-Inspired Engagement Rings](https://www.trendhunter.com/trends/adventure-time-engagement-ring): The Adventure Time Engagement Ring Takes the Form of Jake (Category: Lifestyle) Implication: The jewelry industry can incorporate animated characters and designs to appeal to consumers with a passion for popular culture. - [Droid-Inspired Wedding Bands](https://www.trendhunter.com/trends/wedding-band): This C3P0 Wedding Band Matches an R2D2 Engagement Ring (Category: Art & Design) Implication: The jewelry design industry can explore creating customized pieces to cater to niche markets and fan communities. - [Geeky Gamer Jewels](https://www.trendhunter.com/trends/legend-of-zelda-jewelry): This Legend of Zelda Jewelry Brings the Prizes of the Classic Game to Life (Category: Fashion) Implication: Incorporating video game-inspired designs into jewelry, accessories, and clothing presents disruptive innovation opportunities in the fashion industry. - [Dapper Video Game Jewelry](https://www.trendhunter.com/trends/game-jewelry): These Rings and Earrings Look Just Like Old Nintendo Cartridges (Category: Fashion) Implication: The gaming industry could potentially offer more customized wearable merchandise that caters to the growing demand for unique gaming-inspired accessories. - [Classy Sci-Fi Accessories](https://www.trendhunter.com/trends/han-solo-carbonite-ring): The Han Solo Carbonite Ring Lets You Subtly Fly Your Geek Flag (Category: Fashion) Implication: Opportunity for jewelry designers to create innovative and customized pieces that cater to geek culture. - [Techie Logo Necklaces](https://www.trendhunter.com/trends/apple-computers): The iNecklace is Inspired by the Apple Computers' Power On/Off Logo (Category: Fashion) Implication: The fashion jewelry industry can explore incorporating technology-inspired designs to appeal to a tech-savvy audience. - [8-Bit Promise Rings](https://www.trendhunter.com/trends/space-invaders-pixel-ring): The Space Invaders Pixel Ring is Perfect for Geeky Couples (Category: Tech) Implication: The trend of creating gaming-inspired jewelry presents an opportunity for the jewelry industry to target the growing market of women gamers, who are often overlooked. - [Space Alien Accessories](https://www.trendhunter.com/trends/space-invader-earrings): The Space Invader Earrings are Out of This World (Category: Tech) Implication: The fashion accessory industry can tap into the retro gaming trend by offering unique and stylish pieces inspired by classic video games. - [8-Bit Crocodile Earrings](https://www.trendhunter.com/trends/wooden-studs): These Handmade Wooden Studs are Intricate Statement Pieces (Category: Fashion) Implication: Creative opportunities for small niche brands to capitalize on trends of unique handcrafted items like these wooden crocodile earrings. ## Themes within the De-Genderizing Geeky trend ### De-genderizing Products As consumers become more confident in expressing their preferences for products beyond those tailored to a specific gender, brands are infusing stereotypical male references into female-catered products; creating androgynous designs that aim to expand traditionally gendered products to a wider market audience. ### Geek Chic Jewelry Gamer fashion accessories have been popping up all over the place recently, with designers creating unique and original pieces inspired by classic games & electronics, offering infinite possibilities for creating stylish jewelry that also exemplifies niche interests. ### Tech-themed Accessories Designers are creating subtle yet expressive accessories by taking inspiration from tech products and turning them into uniquely designed jewelry pieces, like the iNecklace inspired by the iconic power-on/off button of Apple computers. ## What the De-Genderizing Geeky trend means for industry ### For Fashion Industry Fashion houses can take inspiration from this growing trend to create androgynous looking accessories and jewelry that cater to a wider market audience, beyond their traditionally gendered products. ### For Gaming Industry Gaming houses, popular for their innovative and unique designs, can take a cue from these jewelry designers and create licensed merchandise that appeals to their massive fan base. ### For Jewelry Design Jewelry designers can take inspiration from novelties such as retro-games, electronics, cartoons, and create unique pieces tailored to a specific niche audience with interests that extend beyond traditional jewelry. ## Trend signals for De-Genderizing Geeky Trend score 5.4 out of 10, from popularity 72%, activity 83%, freshness 8%. - Popularity: 72% - Activity: 83% - Freshness: 8% ## Recent trend clusters - [Occasion Coding](https://www.trendhunter.com/protrends/commemorative-watch-design) (Fashion) - [Muted Motion](https://www.trendhunter.com/protrends/earth-tone-runners) (Fashion) - [Material Mashups](https://www.trendhunter.com/protrends/unexpected-jacket-materials) (Fashion) - [Fiber Mimicry](https://www.trendhunter.com/protrends/biomimetic-haircare) (Fashion) ## Trending in Fashion - [Jewelry Advent Calendars](https://www.trendhunter.com/trends/pandora-2026-advent-calendar) - [Weatherproof Mid-Top Sneakers](https://www.trendhunter.com/trends/weatherproof-mid-top-sneakers) - [Football Throwback Sneakers](https://www.trendhunter.com/trends/football-throwback-sneakers) - [Best-Selling Beauty Holiday Kits](https://www.trendhunter.com/trends/holiday-2026-collection) All articles: [Fashion](https://www.trendhunter.com/fashion)