# Deconstructed Timepiece Clocks are being reinvented to show more nuanced interpretations of time. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Sep 26, 2017 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/deconstructed-timepiece ## Key Figures - Trend score: 4.8/10 - Evidence articles: 6 ## What is the Deconstructed Timepiece trend? **Deconstructed Timepiece:** Many brands are now designing clocks to now just show the passing of time, but to encourage the appreciation of it. Rather than simply reveal the time, these pieces are pushing people to slow down and appreciate whatever it is that they are doing in that moment. This shift uses artistic design to facilitate the emerging necessity for consumers to, even momentarily, step out of their busy lifestyles as a form of self care. ## At a Glance - Evidence: 6 featured examples - Articles from: May 30 to Sep 20, 2017 - Published: Sep 26, 2017 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Deconstructed Timepiece trend ### Appreciation-Encouraging Clocks Clocks are shifting from just showing the time to encouraging the appreciation of it, presenting an opportunity for decorative timepieces that remind individuals to slow down and appreciate the present moment. ### Group Location-Sharing Clocks The use of clock interfaces to display the locations of friends and family members is growing in popularity, presenting an opportunity for makers of unique timepieces that incorporate this feature. ### Minimalist Time-Tracking Devices Minimalist time-tracking devices, like Tiller, that focus on office productivity and monitoring time spent on specific projects, present an opportunity for companies to improve productivity without sacrificing the office aesthetic. ## What the Deconstructed Timepiece trend means for industry ### For Interior Design The trend of appreciation-encouraging clocks presents an opportunity for interior decorators to incorporate decorative timepieces that contribute to an environment of mindfulness and self-care. ### For Technology The emphasis on functionality and unique design featured in the aforementioned examples makes these clocks perfect for technology enthusiasts seeking innovative ways to incorporate digital designs into household decor. ### For Wellness & Lifestyle The trend of appreciation-encouraging clocks coincides with a growing trend of self-care and mindfulness, making these clocks the perfect fit for consumers seeking to incorporate peaceful, decorative elements into their daily routine. ## Workshop question How can your brand incorporate artistic designs into its products/services or campaigns, in order to elevate consumer experience or engagement with them? ## Trend signals for Deconstructed Timepiece Trend score 4.8 out of 10, from popularity 61%, activity 74%, freshness 8%. - Popularity: 61% - Activity: 74% - Freshness: 8% ## Examples of the Deconstructed Timepiece trend 6 featured examples from May 30 to Sep 20, 2017. - [Human Clock Faces](https://www.trendhunter.com/trends/human-clock-faces): This Clock Uses a Human Eye to Represent the Passing of Time (Category: Art & Design) Implication: Clock manufacturers could explore incorporating biological elements or hyper-realistic designs in their products to capture consumer attention and differentiate their offerings. - [Northern Lights-Inspired Clocks](https://www.trendhunter.com/trends/aurora-clock): The 'Aurora' Clock Uses Lighting to Display Time (Category: Art & Design) Implication: Incorporate designs inspired by natural phenomena, such as the Northern Lights, into home decor products to create captivating and unique products that appeal to consumers. - [Group Location-Sharing Clocks](https://www.trendhunter.com/trends/eta-clock): The 'Eta Clock' Knows If You're at Work or School (Category: Art & Design) Implication: Disruptive innovation opportunity: Innovate smart home devices to include location-sharing features for better family communication and coordination. - [Appreciation-Encouraging Clocks](https://www.trendhunter.com/trends/clock-timepiece): The PAO Clock Timepiece Encourages You to Stay in the Moment (Category: Art & Design) Implication: The PAO Clock's stylish design opens up opportunities for disruptive innovation in the home decor industry. - [Minimalist Time-Tracking Devices](https://www.trendhunter.com/trends/tiller): 'Tiller' is an Office Accessory That Improves Time Management (Category: Lifestyle) Implication: The office supplies industry can leverage minimalist design and tactile interfaces to develop time-tracking software and tools for improving workplace productivity. - [Car Brand Clock Concepts](https://www.trendhunter.com/trends/clock-concepts): The Audi Clock Plays with the Brand's Four-Circle Logo (Category: Autos) Implication: Home decor industry can explore incorporating automotive design elements to create unique and appealing products for car enthusiasts. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)