# Cultured Creamery Ice Cream is used as a step towards experiencing global palette. By [Abbey Smith](https://www.trendhunter.com/smithabi) | Published Jun 7, 2018 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel) Source: Trend Hunter, https://www.trendhunter.com/protrends/cultured-creamery ## Key Figures - Trend score: 2.3/10 - Evidence articles: 5 ## What is the Cultured Creamery trend? **Cultured Creamery:** By leveraging ice cream as an exploratory platform, brands are allowing consumers to experience new cultures via regional flavors, but with the security of the familiar dessert concept. This combination speaks to the consumer desire for experimental foodie experiences, coupled with a refusal to limit their palettes to their own geographic experiences. ## At a Glance - Evidence: 5 featured examples - Articles from: Sep 1, 2016 to Jun 2, 2018 - Published: Jun 7, 2018 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Cultured Creamery trend ### Exploratory Ice Cream Brands are using ice cream as a platform to offer regional flavors, providing consumers with an opportunity to experience new cultures safely. ### Savory Flavors Vegetables and other savory flavors are being incorporated into traditionally sweet desserts, creating unique and memorable taste experiences for consumers. ### Global Sourcing Companies are turning to globally sourced ingredients to offer consumers a taste of different regions of the world, appealing to savvy consumers who want to experience the hottest flavors in the food industry. ## What the Cultured Creamery trend means for industry ### For Food and Beverage The food and beverage industry can leverage exploratory ice cream, savory flavors, and global sourcing trends to offer unique and memorable taste experiences for their customers. ### For Tourism and Travel Tourism and travel industries can reference the exploratory ice cream trend to attract customers who are looking to experience new cultures safely through food. ### For Retail Retailers can incorporate global sourcing trends into their products to appeal to the increasing number of savvy customers looking for unique and exotic flavors. ## Workshop question How can your brand combine the security that comes with familiarity, with an experimental product or experience? ## Trend signals for Cultured Creamery Trend score 2.3 out of 10, from popularity 31%, activity 31%, freshness 8%. - Popularity: 31% - Activity: 31% - Freshness: 8% ## Examples of the Cultured Creamery trend 5 featured examples from Sep 1, 2016 to Jun 2, 2018. - [Globally Inspired Ice Creams](https://www.trendhunter.com/trends/signature-reserve): Albertsons' Signature Reserve Spotlights Globally Sourced Ingredients (Category: Lifestyle) Implication: The food and beverage industry can incorporate globally sourced ingredients and unique flavors into their products to cater to the demand for new taste experiences. - [Sweet Corn Ice Creams](https://www.trendhunter.com/trends/fruit-and-vegetable-dessert): This Fruit and Vegetable Dessert Blends Sweet Corn and Berries (Category: Lifestyle) Implication: Incorporating fruit and vegetable ingredients into various food and beverage products. - [Yam-Flavored Dessert Cups](https://www.trendhunter.com/trends/potato-ice-cream): Häagen-Dazs' Newest Flavor is Orange Sweet Potato Ice Cream (Category: Lifestyle) Implication: The food and beverage industry can adapt to the trend of using regional ingredients and unconventional flavor combinations to offer innovative dessert options. - [Salad-Inspired Gelato Desserts](https://www.trendhunter.com/trends/gelato-desserts): Eataly Chicago's Gelato Flavor Boasts the Savory Taste of Caprese (Category: Lifestyle) Implication: The food and beverage industry can utilize the trend of savory gelato and create unique flavor combinations to attract customers. - [Violet Spud Ice Creams](https://www.trendhunter.com/trends/purple-potato): Häagen-Dazs Japan Offers Unusual Flavor With a Purple Potato Frozen Dessert (Category: Lifestyle) Implication: The food and beverage industry can capitalize on creative ice cream flavors and unique ingredient combinations to attract consumers seeking novel taste experiences. ## Recent trend clusters - [Layered Getaways](https://www.trendhunter.com/protrends/short-trip-leisure) (World) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in World - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Family Rave Vacations](https://www.trendhunter.com/trends/family-rave) - [Free In-Flight Internet](https://www.trendhunter.com/trends/free-in-flight-internet) - [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes) All articles: [World](https://www.trendhunter.com/world)