Cult Carry-On

Bold designs and unique collaborations elevate already chic luggage brands

Implications - New direct-to-consumer luggage brands are further enticing style-inclined frequent fliers with high profile collaborations that highlight the aspirational lifestyle element shared by both parties. This progression highlights that amid the direct-to-consumer revolution, brands continue to pique attention by building a strong online presence and correlating themselves with cult-status brands in adjacent categories.

Workshop Question - How can an unexpected collaboration help your brand generate buzz in spaces such as Instagram?
SCORE 7.7
Popularity
Activity
Freshness
Megatrends
Patterns
121,114 Total Clicks
Mar 17 - Oct 18
This Quarter and Warm
Art & DesignWorldTravel
Featured Examples
Shoe-Centric Replica Luggage - Xiaomi Introduced the Familiar Seven Bar Transparent Suitcase
SCORE 9.4
This Quarter and V. Hot 3,298 Clicks Pub: Oct 22, 18
Shoe-Centric Replica Luggage
Xiaomi Introduced the Familiar Seven Bar Transparent Suitcase
Xiaomi is an electronics and lifestyle label based in China and it recently introduced the Seven Bar Transparent suitcase, replicating a familiar collaboration earlier this year. OFF-WHITE and... [More]
Luxury Travel Grooming Kits - The Köln Travel Kit is Packed with High-Quality Aesop Products
SCORE 8.5
This Quarter and Hot 1,137 Clicks Pub: Oct 22, 18
Luxury Travel Grooming Kits
The Köln Travel Kit is Packed with High-Quality Aesop Products
Designed as a one-of-a-kind aluminum grooming kit, the Köln travel Kit features impressive storage space and comes filled with travel-sized Aesop products. Created in a partnership between luxury... [More]
Subtle Sports Car Luggage - The Arlo Skye Audi Carry-on Pays a Quiet Tribute to German Engineering
SCORE 5.5
Warm 1,171 Clicks Pub: Mar 22, 17
Subtle Sports Car Luggage
The Arlo Skye Audi Carry-on Pays a Quiet Tribute to German Engineering
The Arlo Skye Audi carry-on is the definition of subtlety. Design-focused luggage company Arlo Skye teamed up with Audi to put a slight twist on its smart carry-on. Unlike some other automakers, the... [More]
Simplistic Luxe Collaborative Luggage - Supreme x RIMOWA Joined Forces on a Line of Suitcases
SCORE 6.8
This Year and Warm 508 Clicks Pub: Apr 11, 18
Simplistic Luxe Collaborative Luggage
Supreme x RIMOWA Joined Forces on a Line of Suitcases
The new Supreme x RIMOWA collection is comprised of a range of suitcases adorned with the signature branding details from Supreme. The streetwear label joined forces with the German luggage maker to... [More]
Luggage Brand Beauty Sets - 'The Beauty Set' from Away Caters to the Cosmetic Needs of the Traveler
SCORE 6.2
Warm 683 Clicks Pub: Nov 27, 17
Luggage Brand Beauty Sets
'The Beauty Set' from Away Caters to the Cosmetic Needs of the Traveler
As a company that creates lightweight, premium luggage for the modern traveler, Away hopes to make holiday shopping a little easier for consumers this year with its curated travel-themed gift sets—... [More]
Sporty Collaborative Carry-Ons - Away Collaborated with Dwayne Wade on Limited-Run Carry-On Designs
SCORE 5
This Year and Warm 253 Clicks Pub: Jul 4, 18
Sporty Collaborative Carry-Ons
Away Collaborated with Dwayne Wade on Limited-Run Carry-On Designs
Smart luggage company Away recently launched a limited-run collaboration of carry-on designs with NBA Champion, All-Star and Miami HEAT player Dwyane Wade. The collaboration is launching in two parts,... [More]
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