# Crystal Cosmetic Brands infuse various crystals into their skincare and cosmetic products. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Aug 8, 2018 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/crystal-cosmetic ## Key Figures - Trend score: 3.3/10 - Evidence articles: 4 ## What is the Crystal Cosmetic trend? **Crystal Cosmetic:** Though rose quartz remains a popular choice for crystal-infused skincare and cosmetic items, brands are incorporating various gems into such products in order to enhance their appeal. Such items caters to a niche set of consumers that is concerned with the overlap of spirituality and self-care. ## At a Glance - Evidence: 4 featured examples - Articles from: Aug 25, 2017 to Mar 17, 2018 - Published: Aug 8, 2018 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Themes within the Crystal Cosmetic trend ### Crystal-Infused Skincare The growing demand for alternative healing modalities has led to the rise of crystal-infused skincare products that cater to a niche market. There is an opportunity to create skincare products that incorporate a variety of high-vibration crystals, tailored to specific skin concerns. ### Natural Ingredients There is a demand for clean beauty products that incorporate natural ingredients like algae, essential oils, and various clays. These ingredients offer health benefits that appeal to conscious consumers seeking wellness-inspired beauty solutions. ### Personalized Skincare Consumers are looking for personalized skincare solutions that are tailored to their specific skin needs and concerns. Crystal-infused ingredients offer the opportunity to create customized skincare products with a focus on wellness and healing properties. ## What the Crystal Cosmetic trend means for industry ### For Beauty The beauty industry is continually evolving, and crystal-infused products present an opportunity to create clean, natural, and personalized skincare solutions that cater to a wellness-minded audience. ### For Alternative Healing The rise of crystal-infused skincare and beauty products highlights the growing interest in alternative healing therapies and modalities, considering a collaborative industry and product development with the beauty industry can be the next big thing. ### For Luxury Market Crystal-infused skincare and beauty products offer luxury appeal through the use of high-end ingredients combined with the mysticism of crystals. Targeting consumers seeking luxury wellness solutions offer the opportunity for innovative product development and marketing strategy. ## Workshop question How could your brand cater to more niche consumer interests? ## Trend signals for Crystal Cosmetic Trend score 3.3 out of 10, from popularity 52%, activity 38%, freshness 8%. - Popularity: 52% - Activity: 38% - Freshness: 8% ## Examples of the Crystal Cosmetic trend 4 featured examples from Aug 25, 2017 to Mar 17, 2018. - [Crystal-Infused Lip Balms](https://www.trendhunter.com/trends/aventurine-balm): The Aventurine Balm Contains a Subtle Green Shimmer (Category: Fashion) Implication: Cosmetics companies can tap into the trend of using unconventional and rare ingredients to create luxurious, high-end beauty products. - [Crystal-Infused Skincare Collections](https://www.trendhunter.com/trends/crystal-infused-skincare): Pacifica is Making Infused Face Wipes, Lotions and More (Category: Fashion) Implication: The beauty industry can explore new product formulations that incorporate crystals and their healing properties. - [Crystal-Infused Algae Masks](https://www.trendhunter.com/trends/brightening-mask): LILFOX's Brightening Mask is Rich in Free Radical-Fighting Chlorophyll (Category: Fashion) Implication: The beauty industry could incorporate algae and crystal-infused ingredients to create innovative skincare products. - [Crystal-Infused Eye Creams](https://www.trendhunter.com/trends/crystal-eye-cream): Shiva Rose's 'Blue Crystal Eye Cream' Features Blue Tansy and Azurite (Category: Fashion) Implication: Beauty and skincare companies have an opportunity to integrate alternative healing modalities and organic ingredients into their product lines. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)