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# Crowdsourcing Health
Health and accessibility-prioritizing products are increasingly crowdsourced.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jan 2, 2019 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/crowdsourcing-health

## Key Figures

- Trend score: 3.0/10
- Evidence articles: 4

## What is the Crowdsourcing Health trend?

**Crowdsourcing Health:** Relying on more than just in-house expertise, the worlds of health, medical care and accessibility are increasingly being crowdsourced in order to deliver the best product experience, or enhance consumers' quality of life.

## The consumer insight behind the Crowdsourcing Health trend

Open-source platforms that empower individuals to contribute to important causes, or learn about them, are important to consumers because of the growing focus on accessibility. This is especially important in the medical space--particularly for those in countries and regions where access to adequate medical care is limited due to location or financial barriers.

## At a Glance

- Evidence: 4 featured examples
- Articles from: May 12, 2017 to Mar 2, 2018
- Published: Jan 2, 2019
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Themes within the Crowdsourcing Health trend

### Crowdsourcing for health

Open-source platforms that empower individuals to contribute to important causes, or learn about them, are important to consumers because of the growing focus on accessibility.

### DIY healthcare technology

Projects like the prosthetics in a box, facilitate collaboration between creatives, hackers, and makers as they collectively crowdsource solutions to pressing societal problems.

### Crowdsourced innovation challenges

Johnson & Johnson's QuickFire Challenge functions as a unique campaign that leverages the power of crowdsourcing with the diverse set of experiences, goals, and technical abilities that consumers have.

## What the Crowdsourcing Health trend means for industry

### For Healthcare

Open-source platforms for collaborative research and development of medical innovations.

### For Consumer Packaged Goods

Crowdsourcing ideas for new, healthier snacks through contests like 'Raise the Bar'.

### For Technology

Apps like NoiseCapture offer useful features that can be leveraged by other industries, such as measuring sound levels for construction projects.

## Workshop question

How could your brand incorporate crowdsourcing in the development of its new product/services?

## Trend signals for Crowdsourcing Health

Trend score 3.0 out of 10, from popularity 49%, activity 34%, freshness 8%.

- Popularity: 49%
- Activity: 34%
- Freshness: 8%

## Examples of the Crowdsourcing Health trend

4 featured examples from May 12, 2017 to Mar 2, 2018.

- [Crowdsourced Skincare Solutions](https://www.trendhunter.com/trends/quickfire-challenge): Johnson & Johnson's QuickFire Challenge Addresses Skin Health (Category: Fashion)
  Implication: Disruptive innovation opportunity: Integrate advanced technologies and data-driven approaches to enhance beauty and personal care products and services.
- [Crowdsourced Snack Bar Flavors](https://www.trendhunter.com/trends/raise-the-bar): KIND is Inviting Fans to Vote for a New Flavor with 'Raise the Bar' (Category: Lifestyle)
  Implication: Opportunity for companies in the food and beverage industry to leverage crowdsourcing for flavor innovation.
- [Prosthetic-Building Kits](https://www.trendhunter.com/trends/prosthetics-in-a-box): These Prosthetics in a Box Make Replacement Limbs More Accessible (Category: Lifestyle)
  Implication: The prosthetics industry can benefit from this disruptive innovation opportunity by adopting modular design concepts that can make prosthetic limbs more affordable and accessible.
- [Location Noise-Measuring Apps](https://www.trendhunter.com/trends/noisecapture): NoiseCapture Helps Users Record Noise Levels Wherever They Are (Category: Tech)
  Implication: Urban planning can utilize noise mapping to develop more effective strategies for noise pollution reduction and create more livable cities.

## Recent trend clusters

- [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech)
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All articles: [Tech](https://www.trendhunter.com/tech)
