# Swarovication Swarovski crystals are still 'blinging' products to new levels of media attention. By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Sep 10, 2008, updated Nov 19, 2009 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/cornucopian-crystal-swarovski-crystals-have-gone-from-spiking-to-the-pinacl ## Key Figures - Trend score: 3.7/10 - Evidence articles: 10 ## What is the Swarovication trend? **Swarovication:** Swarovski crystals rose to the pinnacle of fashion accessories, but unlike most short-lived fads, the ornate Austrian embellishments are continuing to be designer favorites. They are bedecking bodies, covering contact lenses, garnishing bicycle wheel covers and even encrusting toilets. ## At a Glance - Evidence: 10 featured examples - Articles from: Mar 16 to Sep 6, 2008 - Published: Sep 10, 2008 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Swarovication trend ### Luxury Bling Consumers are willing to pay for high-end, Swarovski-encrusted products in a variety of industries. ### Personalization Customization is key in the demand for unique products, especially in gadgets and accessories. ### Crystal Obsession Swarovski crystals are still a popular embellishment, even beyond fashion accessories. ## What the Swarovication trend means for industry ### For Luxury Goods The market for expensive, high-end products has a vast range, from furniture to coffee machines. ### For Gadgets and Technology The demand for unique, customized devices and accessories continues to grow. ### For Home Decor Swarovski crystals are used to create luxurious home decor pieces like fireplaces, sinks, and high chairs. ## Trend signals for Swarovication Trend score 3.7 out of 10, from popularity 44%, activity 59%, freshness 8%. - Popularity: 44% - Activity: 59% - Freshness: 8% ## Examples of the Swarovication trend 10 featured examples from Mar 16 to Sep 6, 2008. - [USB Engagement Ring](https://www.trendhunter.com/trends/usb-engagement-ring-swarovski): Swarovski Flash Drive (Category: Lifestyle) Implication: The fashion industry can explore new products that integrate USB technology into jewelry, expanding the range of high-tech fashion accessories. - [Swarovski Crystals Furniture](https://www.trendhunter.com/trends/diamond-furniture-edra): Diamond Collection by Edra (Category: Art & Design) Implication: The use of Swarovski crystals in furniture design presents an opportunity for luxury furniture brands to create unique and expensive pieces that cater to high-end consumers. - [Kitchen Sink Bling](https://www.trendhunter.com/trends/blinged-out-sink-antologias-swarovski-jewels-sink-collection): Antologia's Swarovski Jewels Sink Collection (Category: Art & Design) Implication: The home decor industry can tap into the luxury market by offering unconventional, innovative decor options accessible by only a few. - [Swarovski Luxury Furniture](https://www.trendhunter.com/trends/swarovski-crystal-studded-furniture): Finkeldei's Crystal Edition (Category: Art & Design) Implication: The high-end furniture sector can explore crystal-embedded designs and cater to individuals looking to make a statement with their home decor. - [Blinged Cartoon Gadgetry- The Swarovski iRiver Mickey Mouse Mplayer](https://www.trendhunter.com/trends/iriver-mickey-mouse-shaped-disney-mp3-player-update) (Category: Tech) Implication: Incorporating customized gadget accessories into the consumer electronics industry can attract fashion-conscious consumers. - [Swarovski Coffee Machines](https://www.trendhunter.com/trends/nespresso-crystal-edition): Nespresso Crystal Edition (Category: Luxury) Implication: Opportunity for luxury goods companies to tap into the demand for high-end, Swarovski-embellished products. - [Swarovski High Chairs](https://www.trendhunter.com/trends/special-edition-icansit-luxury-high-chair-studded-with-swarovski-crystals): Icansit Blinged Baby Seat (Category: Luxury) Implication: Disruptive innovation opportunity: Incorporating luxury materials and designs into baby products to cater to affluent consumers. - [Swarovski Crystal Fireplace](https://www.trendhunter.com/trends/luxury-homes-justin-laddas-swarovski-crystal-fireplace): Justin Ladda Luxury (Category: Art & Design) Implication: Opportunity for businesses to provide high-end and customized home decor products, catering to the affluent clientele. - [Eco Chic Transit](https://www.trendhunter.com/trends/swarovski-low-rider-bike): Swarovskied Low-Rider (Category: Eco) Implication: Companies developing personalized, eco-luxury transportation options, could tap into a new demographic of consumers looking for sustainable alternatives to traditional luxury vehi… - [Pimp Your Wii](https://www.trendhunter.com/trends/pimp-your-wii-swarovski-crystal-nintendo-console): Swarovski Crystal Covered Nintendo (Category: Tech) Implication: Design and manufacture of luxury gaming accessories with personalized bling that appeals to gamers who want customized products. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)