# Copper Cosmetology Copper-infused skincare leverages an ancient solution for aging skin. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published May 27, 2018 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/copper-cosmetology ## Key Figures - Trend score: 2.6/10 - Evidence articles: 4 ## What is the Copper Cosmetology trend? **Copper Cosmetology:** Following the recent focus on precious metals in beauty products, brands are expanding on this theme through offerings that aim to restore youthful properties of the skin with another ancient metal: copper. This progression speaks to the credible nature of metallic ingredients given their ancient origins and their natural existence within the human body; two factors ideal for developing personal products that are both effective and that fall in line with consumer standards of naturalness. ## At a Glance - Evidence: 4 featured examples - Articles from: Dec 29, 2017 to Mar 24, 2018 - Published: May 27, 2018 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Copper Cosmetology trend ### Copper Infused Skincare Brands are creating copper-infused personal products that aim to restore youthful properties of the skin due to the metal's natural existence within the human body and ancient origins. ### Targeted Cosmeceutical Serums Skincare brands like Skin Design London are offering high-performance serums to nourish the skin and tackle specific skincare issues consumers face. ### Pollution-Fighting Peel-Off Masks Skincare brands like Oskia are developing peel-off masks that rid the skin of environmental impurities and pollutants for urban dwellers. ## What the Copper Cosmetology trend means for industry ### For Beauty and Skincare The beauty and skincare industry must adapt to consumers' standards of naturalness, authenticity and efficacy due to the rise of copper-infused skincare and targeted cosmeceutical serums. ### For Pharmaceutical Pharmaceutical companies can find opportunity in copper-infused skincare by exploring its natural existence within the human body and efficiency in renewing skin properties. ### For Environmental Solutions The need for pollution-fighting products highlights the urgency for environmental solutions and innovation. ## Workshop question What ingredients can you highlight in order to present your product as leveraging ancient, natural wisdom? ## Trend signals for Copper Cosmetology Trend score 2.6 out of 10, from popularity 42%, activity 27%, freshness 8%. - Popularity: 42% - Activity: 27% - Freshness: 8% ## Examples of the Copper Cosmetology trend 4 featured examples from Dec 29, 2017 to Mar 24, 2018. - [Pollution-Fighting Peel-Off Masks](https://www.trendhunter.com/trends/peel-off-mask): Oskia's Citylife Detox Mask is Ideal for Urban Dwellers (Category: Fashion) Implication: The skincare industry can explore the development of innovative products targeting environmental impurities and utilizing all-natural ingredients. - [Targeted Cosmeceutical Serums](https://www.trendhunter.com/trends/superstar-serums): Skin Design London's Superstar Serums Deliver Specific Solutions (Category: Fashion) Implication: Disruptive innovation opportunity: Develop technologies and services that allow consumers to customize skincare products based on their individual needs and preferences. - [Pro-Collagen Copper Serums](https://www.trendhunter.com/trends/copper-amino-isolate-serum): NIOD's Copper Amino Isolate Serum 2:1 Formula Indirectly Targets Aging (Category: Fashion) Implication: The NIOD Copper Amino Isolate Serum 2:1 presents a disruptive innovation opportunity in the skincare industry with its unique and indirect approach to targeting aging. - [Nutrient-Dense Gel Moisturizers](https://www.trendhunter.com/trends/murad): Murad Offers a Hydrating Water-Based Moisturizer (Category: Fashion) Implication: Disruptive Innovation Opportunity: Create water-based moisturizers with advanced hydration technologies for improved skin texture and reduced signs of aging. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)