# Eco Excursion Consumers turn to functional, eco-friendly travel products. By [Jordy E](https://www.trendhunter.com/JordyEleni) | Published May 21, 2015 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/consumers-turn-to-green-travel ## Key Figures - Trend score: 4.9/10 - Evidence articles: 5 ## What is the Eco Excursion trend? **Eco Excursion:** Consumers are adopting a responsible approach to travel through eco-friendly products. This speaks to a rise in eco-consciousness that creates a need for convergence between everyday priorities, such as convenience, with environmental concerns. Ultimately, consumers are seeking green products, but within the parameters of conventional daily consumerism. ## At a Glance - Evidence: 5 featured examples - Articles from: Apr 7, 2014 to May 19, 2015 - Published: May 21, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many) ## Audience - Gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe ## Themes within the Eco Excursion trend ### Eco-Friendly Products Consumers are prioritizing eco-consciousness when it comes to travel through eco-friendly products. ### Upcycling Companies are transforming industrial waste and outdated materials into functional, stylish products. ### Recycling Businesses are incorporating recycled materials into their products, providing consumers with sustainable options. ## What the Eco Excursion trend means for industry ### For Fashion and Accessories The fashion industry can incorporate upcycled materials and make sustainable products. ### For Personal Care The personal care industry can create eco-friendly toiletry bags made from fire-resistant recycled materials. ### For Travel and Tourism The travel and tourism industries can invest in eco-friendly products to meet the demands of eco-conscious consumers and minimize their impact on the environment. ## Workshop question How could your business align with sustainable tactics in a way that connects with consumer values? ## Trend signals for Eco Excursion Trend score 4.9 out of 10, from popularity 73%, activity 65%, freshness 8%. - Popularity: 73% - Activity: 65% - Freshness: 8% ## Examples of the Eco Excursion trend 5 featured examples from Apr 7, 2014 to May 19, 2015. - [Airline Surplus Sacks](https://www.trendhunter.com/trends/jetblue-bags): A Line of JetBlue Bags Makes the Most of Old Crew Uniform Material (Category: Eco) Implication: Fashion brands can incorporate upcycled materials into their product lines, tapping into the growing demand for sustainable fashion. - [Fire Hose Toiletry Bags](https://www.trendhunter.com/trends/dopp-kitt): This Durable Dopp Kit is Made From Fire-Resistant Recycled Materials (Category: Eco) Implication: Companies in the travel accessories industry can differentiate themselves by utilizing sustainable materials and creating handmade products. - [Recycled Toothbrush Handles](https://www.trendhunter.com/trends/recycled-toothbrush): Rodale's Features Eco-Friendly Dental Accessories in Three Colors (Category: Lifestyle) Implication: The recycled toothbrush handles trend creates new opportunities for eco-friendly product manufacturers to cater to sustainable dental care. - [Luxurious Industrial Waste Luggage](https://www.trendhunter.com/trends/recycled-conveyor-belts): These Leather Handbags are Made Out of Recycled Conveyor Belts (Category: Art & Design) Implication: The luxury fashion industry can benefit from upcycling industrial waste into high-end products that are eco-friendly while still maintaining style, design, and exclusivity. - [Foldable Electric Scooters](https://www.trendhunter.com/trends/earth-day-commute): The Commute-Case Scooter is Ideal for Your Earth Day Commute (Category: Autos) Implication: Opportunity for disruptive innovation: Incorporate folding technologies into electric vehicle designs to create versatile and space-saving transportation options. ## Recent trend clusters - [Power Modularity](https://www.trendhunter.com/protrends/power-modularity) (Eco) - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Functional Indulgence](https://www.trendhunter.com/protrends/functional-indulgence1) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) All articles: [Eco](https://www.trendhunter.com/eco)