# Connected Protection Consumers turn to mobile apps for protection against harmful elements. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jun 30, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/connected-protection ## Key Figures - Trend score: 3.4/10 - Evidence articles: 6 ## What is the Connected Protection trend? **Connected Protection:** As consumers seek a more convenient method of maintaining health, mobile apps are emerging that help detect and monitor concerns over issues like skincare. Speaking to concerns over UV rays and cancer, brands are offering apps that help screen and analyze potential harms. The use of such applications reflects a shift toward more connected forms of health. ## At a Glance - Evidence: 6 featured examples - Articles from: Jun 4, 2014 to Nov 11, 2015 - Published: Jun 30, 2015 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Themes within the Connected Protection trend ### Connected Health Apps As consumers seek convenient methods of maintaining health, mobile apps are emerging that help detect and monitor health issues. ### Smartphone Accessories Mobile accessories are being developed that turn smartphones into specialized tools like thermal cameras. ### Crowdsourcing for Cancer Research New mobile applications are allowing users to donate their unused smartphone data, providing researchers with additional computing power. ## What the Connected Protection trend means for industry ### For Healthcare Connected health apps are likely to become more prevalent and offer new opportunities for healthcare professionals to monitor patients remotely. ### For Mobile Technology Smartphone accessories and apps aligned towards healthcare open up avenues for the mobile technology industry to explore. ### For Scientific Research New crowdsourcing apps offer potential for scientific research to gain additional computing power at an accessible rate. ## Workshop question How can you grant your customer a sense of control over a specific part of their lives? ## Trend signals for Connected Protection Trend score 3.4 out of 10, from popularity 58%, activity 36%, freshness 8%. - Popularity: 58% - Activity: 36% - Freshness: 8% ## Examples of the Connected Protection trend 6 featured examples from Jun 4, 2014 to Nov 11, 2015. - [Smart Sunscreen Bottles](https://www.trendhunter.com/trends/smart-sunscreen-bottle): The ReApply Reminder by R&D Ensures People Stay Protected from the Sun (Category: Tech) Implication: The development of skincare products with innovative Bluetooth LE technology brings disruptive innovation opportunities for the beauty and wellness industry. - [Melanoma-Detection Devices](https://www.trendhunter.com/trends/detecting-skin-cancer): The 'Molescope' is a Tiny Microscope Designed for Detecting Skin Cancer (Category: Tech) Implication: The 'Molescope' device and other similar innovations have major implications for improving early detection and treatment of skin cancer. - [Cancer-Combating Apps](https://www.trendhunter.com/trends/do-selfexams): This App Encourages Women to Do Self-Exams on a Regular Basis (Category: Tech) Implication: Opportunity for mobile health app developers to create innovative solutions that empower users to proactively manage their health. - [Cancer-Screening Apps](https://www.trendhunter.com/trends/dermoscreen): The DermoScreen App Uses Pictures to Check for Cancer (Category: Tech) Implication: The healthcare industry can incorporate mobile dermoscopy apps for efficient and cost-effective skin cancer screenings. - [Cancer-Fighting Sleep Apps](https://www.trendhunter.com/trends/dreamlab-app): The DreamLab App Supplies Researchers with Crowdsourced Computing Power (Category: Tech) Implication: Telecoms companies can explore the potential of utilizing their network for social causes, such as Vodafone's DreamLab app. - [Thermal Smartphone Cases](https://www.trendhunter.com/trends/thermal-camera): The FLIR ONE Turns Your Phone into a Thermal Camera (Category: Tech) Implication: The thermal phone case presents a disruptive innovation opportunity in the home improvement industry, particularly in identifying and addressing heat loss issues. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)