# Connected Hygeine Menstrual apps provide high tech solutions suited to modern healthcare. By [Jordy E](https://www.trendhunter.com/JordyEleni) | Published Jul 21, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/connected-menstruation ## Key Figures - Trend score: 2.6/10 - Evidence articles: 6 ## What is the Connected Hygeine trend? **Connected Hygeine:** Apps designed specifically for menstruation cycles are offering an assortment of high tech features suited to modern approaches to health. Both women and men are exhibiting a desire for connected care, resulting in connected systems that are modernizing the way in which people manage their wellness. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 22, 2014 to May 21, 2016 - Published: Jul 21, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Connected Hygeine trend ### Gender-Neutral Menstrual Apps Opportunity exists for the creation of more gender-neutral menstrual apps that are inclusive and accessible to all individuals. ### Connected Reproductive Health Apps There is potential for the development of more comprehensive, connected reproductive health-tracking apps that provide a comprehensive view of a user's health. ### Smart Menstrual Cups The development of connected menstrual cups provides an opportunity for people to have more control over their bodies and detect changes in their menstrual cycles that could indicate potential health risks. ## What the Connected Hygeine trend means for industry ### For Healthcare Technology There is a growing need for healthcare professionals and developers to collaborate and create technology that caters for an inclusive, accessible approach to menstruation. ### For Reproductive Health The growth of fertility-focused apps highlights the need for innovation within reproductive health, with opportunities for personalized healthcare options that cater to individual needs. ### For Wearable Technology Wearable technology and the internet of things could provide an opportunity for the creation of a range of connected devices, such as smart menstrual cups, that could help improve health outcomes. ## Workshop question How can your brand better approach solutions using the streamlined and precise nature of app content? ## Trend signals for Connected Hygeine Trend score 2.6 out of 10, from popularity 46%, activity 26%, freshness 8%. - Popularity: 46% - Activity: 26% - Freshness: 8% ## Examples of the Connected Hygeine trend 6 featured examples from Apr 22, 2014 to May 21, 2016. - [Connected Smart Menstrual Cups](https://www.trendhunter.com/trends/menstrual-cups): The Looncup Uses Bluetooth to Send Menstrual Alerts to Smartphones (Category: Unique) Implication: Health-tech companies can benefit from the opportunity to develop innovative wearable devices and apps that track and monitor menstrual cycles, especially by utilizing Bluetooth t… - [Menstruation-Tracking Apps](https://www.trendhunter.com/trends/groove-app): The Groove App Keeps You Informed About Your Bodily Patterns (Category: Tech) Implication: The development of reproductive healthcare apps and algorithms is creating opportunities for disruptive innovation in the healthcare technology industry. - [Reproductive Health-Tracking Apps](https://www.trendhunter.com/trends/reproductive-healthtracking): This App Gives Women a Comprehensive View of Their Health (Category: Tech) Implication: The health tech industry can take advantage of the trend by developing more comprehensive reproductive health-tracking apps. - [Gender-Neutral Menstrual Apps](https://www.trendhunter.com/trends/menstrual-tracking): This Menstrual-Tracking App Features a Layout Free of Gender Bias (Category: Tech) Implication: Innovative tech companies can lead the way in developing gender-neutral apps and products, challenging traditional norms. - [Inclusive Menstruation Apps](https://www.trendhunter.com/trends/womens-health-app): The Dayima Women's Health App Also Has Features for Men (Category: Tech) Implication: Opportunity for developers to create innovative and comprehensive mobile apps that cater to specific health needs, including menstruation tracking and social forums. - [Comprehensive Fertility Apps](https://www.trendhunter.com/trends/ovulation-cycle): The Ovia Fertility Digitally Monitors Menstrual and Ovulation Cycles (Category: Tech) Implication: Companies in the HealthTech industry can develop new apps and platforms that use data algorithms to provide personalized health information and predictions. ## Recent trend clusters - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) - [Ambient Assistance](https://www.trendhunter.com/protrends/ambient-assistance) (Tech) - [Autonomy Stacks](https://www.trendhunter.com/protrends/autonomy-stacks) (Tech) - [Connected Filtration](https://www.trendhunter.com/protrends/connected-filtration) (Tech) ## Trending in Tech - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Variable Aperture Smartphone Cameras](https://www.trendhunter.com/trends/iphone-18) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Self-Cleaning Smart Vacuums](https://www.trendhunter.com/trends/tinecos-pure-one-station-5) All articles: [Tech](https://www.trendhunter.com/tech)