# Connected Couture High-end fashion designers merge status symbols with technological integration. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Apr 22, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/connected-couture ## Key Figures - Trend score: 4.4/10 - Evidence articles: 7 ## What is the Connected Couture trend? **Connected Couture:** At this point in the digital age, gadgets serve as a status symbol as telling as a couture handbag. Thus, combining these two things was a natural next step in satiating the consumer desire to emulate prestige. This combination allows for a doubly extravagant status symbol that speaks both to style and function. ## At a Glance - Evidence: 7 featured examples - Articles from: Sep 14, 2013 to Jun 1, 2016 - Published: Apr 22, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen X - Top markets: North America ## Themes within the Connected Couture trend ### Fashion technology integration The integration of technology into fashion allows for a doubly extravagant status symbol that speaks both to style and function. ### Wearable technology Fashion and function combine to create convenient and stylish options for similar technologies like prescription smart glasses and tech-enabled jewelry. ### 3D-printed fashion collections The use of 3D printing technology has revolutionized the fashion industry by allowing for intricate designs, custom sizing and endless material possibilities. ## What the Connected Couture trend means for industry ### For Luxury fashion High-end fashion designers merge status symbols with technological integration for a unique and unforgettable fashion experience. ### For Wearable technology Bringing fashion and function together for an innovative approach to wearable technology. ### For 3D Printing Advancements in the 3D printing industry and printing technologies influencing the fashion and cosplay industries. ## Trend signals for Connected Couture Trend score 4.4 out of 10, from popularity 64%, activity 61%, freshness 8%. - Popularity: 64% - Activity: 61% - Freshness: 8% ## Examples of the Connected Couture trend 7 featured examples from Sep 14, 2013 to Jun 1, 2016. - [Chic Hi-Tech Jewelry](https://www.trendhunter.com/trends/hi-tech-jewelry): CuffLinc's Wearable Technology Promotes Style and Safety (Category: Tech) Implication: The fashion industry has an opportunity to incorporate wearable technology into their products to appeal to tech-savvy consumers who place a high value on style. - [3D-Printed Fashion Collections](https://www.trendhunter.com/trends/michaella-janse-van-vuuren): The Michaella Janse van Vuuren New Fashion Line is Striking (Category: Fashion) Implication: Disruptive innovation opportunity: Introduce 3D printing technology in the fashion design industry to revolutionize the production process and push creative boundaries. - [Vibrant Shifting Smartphone Dresses](https://www.trendhunter.com/trends/smartphone-dress): Nokia Teams Up with Fyodor Golan to Mix Tech with Fashion (Category: Tech) Implication: The smartphone dress demonstrates disruptive innovation opportunities in the fashion technology industry, where technology and fashion merge to create novel and interactive clothi… - [Fashion Technology Earphones](https://www.trendhunter.com/trends/fashion-technology): The 'EOZ One' Stylish Headphones are Catwalk-Ready (Category: Art & Design) Implication: Disruptive innovation opportunity: Companies can create fashionable and functional tech accessories that cater to the growing market of style-conscious consumers. - [Phone-Integrated Designer Handbags](https://www.trendhunter.com/trends/mobile-phone-bags): Sean Miles’ Mobile Phone Bags Carry Phones Unusually (Category: Eco) Implication: Opportunity for fashion brands to collaborate with technology companies and create innovative products. - [Heat-Sensing Chameleon Couture](https://www.trendhunter.com/trends/color-shifting): This Color-Shifting Line from Alexander Wang Adapts Automatically (Category: Fashion) Implication: The fashion market could benefit from incorporating this innovative technology into design to add value and differentiation to their products. - [Stylish Prescription Smart Glasses](https://www.trendhunter.com/trends/prescription-smart-glasses): Google Glass's Titanium Collection Makes Prescriptions Smarter (Category: Tech) Implication: Disruptive innovation opportunity: Evolve the eyewear industry by merging fashion and technology to create stylish prescription smart glasses. ## Recent trend clusters - 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